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The guide shows that a keyword with 5,000 monthly Amazon searches can boost impressions dramatically, while long‑tail terms like “stainless steel water bottle...
Helium 10 Blog
In early 2024 Amazon launched EPR Reports for France and Germany inside Seller Central. The tool delivers SKU‑level CSVs with sales broken down by each EPR...
Seller Central News
Amazon has added an “EPR Reports” tab in Seller Central, delivering CSV dashboards for France and Germany. The French report shows two categories (packaging...
Seller Central News
In early 2022 Helium 10’s Listing Optimization Workshop highlighted Amazon A9’s new emphasis on keyword relevance and recent sales velocity, the backend...
Helium 10 Blog
In early 2024 Amazon added Sponsored Products, Sponsored Brands and Sponsored Display to its Turkish marketplace (Amazon.com.tr). The self‑service PPC tool is...
Seller Central News
Johanna shifted from eBay to Amazon with a single‑SKU launch (200 units of a ceramic mug) using FBA and the Auto‑Restock feature. Within weeks she lifted...
Helium 10 Blog
Two university students built a private‑label Amazon brand in 2.5 years, reaching over $1 million in annual sales. They launched with a 500‑unit order funded...
Helium 10 Blog
Norm Farrar recommends using a Google Business Profile, Walmart Marketplace launch, niche press releases, and a pre‑launch community to generate early sales....
Helium 10 Blog
Starting early 2024 Amazon upgraded Transparency to act as a post‑purchase marketing channel. Brands can attach 15‑30 second video embeds, cross‑sell referrals...
Seller Central News
Helium 10 launched Heat Maps in early 2024, a live visual inventory tool that refreshes FBA stock data every ~5 minutes. It uses green/yellow/red color coding...
Helium 10 Blog
In Helium 10 podcast episode #326 (2024), Izabela Hamilton details Amazon's new Terms of Service tightening product‑claim and image rules and presents a...
Helium 10 Blog
Amazon sellers can boost product sourcing by visiting local stores twice a month, logging at least ten items per outing and targeting products with fewer than...
Helium 10 Blog
In early 2022 Markus Kahler launched an Amazon FBA store with a $1,200 test batch of 50 units, using Helium 10 Black Box filters (price < $30, ≥500 sales,...
Helium 10 Blog
Amazon launched the Brand Story module for A+ Content, adding a dedicated carousel that can hold up to 19 scrollable cards. After a single setup, the story...
Seller Central News
Amazon has launched the A+ Brand Story module – a dedicated “From the Brand” carousel that appears on every product detail page. Sellers can add up to 19...
Seller Central News
Amazon added a new 'Selling Applications' card to the Seller Central homepage that notifies sellers of pending draft product approval applications and provides...
Seller Central News
Amazon launched a new “Selling Applications” card on the Seller Central homepage this week, giving a real‑time view of every open product‑approval request....
Seller Central News
Amazon launched Brand Story, a new A+ Content feature giving brand-registered sellers a dedicated carousel section on product pages to showcase brand identity...
Seller Central News
Amazon launched Brand Story, a new A+ Content feature that lets brand-registered sellers create an immersive carousel-based brand showcase and publish it...
Seller Central News
Helium 10 runs four community venues (Facebook, Reddit, Discord, proprietary forum) and hosts monthly webinars—e.g., a March session on “Navigating Amazon’s...
Helium 10 Blog