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Amazon offers four types of product selection lists for promotions: SKU, ASIN, Browse Node ID, and Brand Name. Each has different entry limits and formatting...
Seller Central Help Hub
Amazon is offering Indian sellers a 3‑month Professional plan trial where the first month costs $1 and months 2‑3 are free, reducing the usual $39.99/month fee...
Seller Central Help Hub
Amazon requires brands selling on its marketplace to meet strict performance standards covering stock rates, delivery, pricing, and selection. Failure to...
Seller Central Help Hub
Amazon will stop all in‑house FBA prep and labeling services for U.S. shipments on July 1 2026. Sellers must prep and label inventory themselves or use vetted...
Seller Central Help Hub
Covers how Amazon sellers handle customer support and returns when selling internationally, comparing FBA and self-fulfillment approaches and their...
Seller Central Help Hub
Covers essential Amazon Business (B2B) terminology including business pricing, quality certifications like ISO 9001 and AS9100, DUNS Numbers, and small...
Seller Central Help Hub
Covers the two approved methods for testing packaging under Amazon's SIPP program — self-drop tests and ISTA 6 lab tests — including how to record and submit...
Seller Central Help Hub
Amazon's Seller Fulfilled Prime program requires at least six-day-per-week operations including weekends. This reference details which carriers (UPS, FedEx,...
Seller Central Help Hub
Covers how Amazon sellers can enroll SKUs in Seller Fulfilled Prime, configure shipping templates, and meet the strict delivery and performance requirements...
Seller Central Help Hub
Amazon splits payment details for Business orders into two Seller Central tabs due to separate legal entity processing. Sellers need to check both tabs for...
Seller Central Help Hub
Guide to setting up an Amazon EU selling account that provides access to six European marketplaces from a single unified account, covering registration, fees,...
Seller Central Help Hub
Amazon's Estimated fee per unit sold tool gives sellers a quick preview of core per-unit selling fees for each SKU, accessible from inventory management pages...
Seller Central Help Hub
Amazon's Brand Tailored Promotions lets brand-registered sellers create exclusive discounts for over a dozen specific customer segments, from cart abandoners...
Seller Central Help Hub
Amazon now enforces a strict "country‑match" rule for Japan‑based sellers: the issuing country on a government‑issued photo ID must align with the seller's...
Seller Central Help Hub
Explains how Amazon reviews seller accounts for seller-fulfilled orders, including payment reserves, disbursement timing, and the performance metrics that...
Seller Central Help Hub
Explains how Amazon sellers can download and interpret their payment settlement reports, including how balances are calculated, where to find reports, and how...
Seller Central Help Hub
Amazon sellers can create single-use claim codes for targeted promotions that expire after one redemption. These codes are generated through Seller Central's...
Seller Central Help Hub
Explains the fee structure for Amazon's FBA Export program, covering costs for international order fulfillment through both Amazon.com and external channels,...
Seller Central Help Hub
Amazon's price competitiveness metric measures how your prices compare to other major retailers outside Amazon, with a 95% excellence benchmark. The...
Seller Central Help Hub
Amazon Custom's display logic feature lets sellers control when customization options appear based on prior customer selections. This reference covers setup,...
Seller Central Help Hub