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In early 2024 Amazon refreshed Seller University tutorials for Sponsored Products and Sponsored Brands, outlining fixed bids, dynamic down‑only and up‑and‑down...
Seller Central News
Amazon Seller University now includes lessons on Fixed Bids, Dynamic Bids (Down‑Only and Up‑and‑Down) and Placement Adjustments. Fixed bids stay constant,...
Seller Central News
The Serious Sellers Podcast celebrated its first year of bilingual episodes, revealing ten Amazon seller tactics that drove measurable gains – an 18%...
Helium 10 Blog
Amazon has launched the FBA Small and Light program on amazon.nl, amazon.se and amazon.pl, offering reduced handling fees for items under ~500 g. Fees can fall...
Seller Central News
In June 2024 Amazon added the FBA Small and Light program to amazon.nl, amazon.se and amazon.pl. Eligible SKUs can see up to 30 % lower fulfillment fees, with...
Seller Central News
Episode 53 advises Amazon sellers to refresh titles, bullets and backend keywords every 30 days, keep a 60‑day inventory buffer, and shift prices 5‑10 % when...
Helium 10 Blog
Sabrina grew her Amazon store to $10,000+ daily revenue within 12 months after quitting her full‑time job. She validates products with a 30% net‑margin rule,...
Helium 10 Blog
Amazon Seller University released six short video tutorials teaching brand-registered sellers how to optimize their Amazon Stores using features like product...
Seller Central News
Since early 2023 Amazon sellers have used UGC and AI‑enhanced images to boost listings. Adding five genuine customer photos lifted buyer confidence, while AI...
Helium 10 Blog
Amazon partners with Control Union to streamline Climate Pledge Friendly certification for textile sellers, offering a dedicated platform, 25% fee discounts...
Seller Central News
Effective March 21 2023 Amazon will drop the StandardPricePointsPercent and SalePricePointsPercent columns from all inventory flat‑file templates and the...
SP-API Changelog
On March 1 2023 Amazon retired the MWS/SP‑API send/replenish endpoints, making the Send to Amazon web UI the sole method for creating inbound shipments. After...
SP-API Changelog
On Dec 6 2022 Helium 10’s Buzz episode detailed a 30‑day Amazon review test that can add 0.3 star and 15% more five‑star verified reviews, introduced a...
Helium 10 Blog
Helium 10 released episode #402 of its Seller Strategy Masterclass this week, outlining a data‑driven product research workflow. It sets a demand baseline of...
Helium 10 Blog
In the 2022 Helium 10 update, Bradley shows how to use Trend‑data, Black Box, Cerebro, Scribbles, Magnet and Follow‑Up to cut product‑launch time to under...
Helium 10 Blog
A veteran Amazon seller switched from China to Turkey, cutting sea‑freight transit by up to 70% and air‑freight time to 7‑10 days. Minimum order quantities...
Helium 10 Blog
Amazon has rolled back its four‑attribute mandate to just two required fields for new listings in five categories—coats, vests, home‑goods, plant seeds and...
Seller Central News
Amazon will make the recommended_browse_nodes field mandatory for every new or edited listing after the rollout date. Submissions missing the exact numeric...
Seller Central News
Amazon rolled out the Packaging Store in early 2024 within Seller Central, offering boxes, mailers, tape and protective film in a single catalog. The store...
Seller Central News
On Nov 30 2022 Helium 10 released a Buzz podcast that broke down Black Friday/Cyber Monday dayparting. By splitting campaigns into hourly ad groups, raising...
Helium 10 Blog