Overview

Five years ago Sabrina started selling on Amazon while still holding a full‑time corporate job. Within a year she left her employment, built a dedicated operation, and now routinely generates five‑digit revenues each day. Her systematic approach to product selection, inventory planning, and paid advertising offers a clear roadmap for sellers aiming to move from occasional sales to a high‑volume business.

Key Points

• Five‑digit daily revenue — Sabrina’s store consistently brings in $10,000 + per day, demonstrating that daily sales can exceed modest profit levels when the right processes are in place.
• Full‑time focus after 12 months — She quit her day job after one year of side‑hustle activity, underscoring how allocating dedicated time accelerates growth.
• Iterative product validation — Early experiments involved launching several prototypes, keeping only those that cleared a predefined profit‑after‑fees benchmark.
• Data‑centric PPC management — By monitoring Amazon Sponsored Products metrics such as ACOS and ROAS, she fine‑tuned ad spend to stay profitable while expanding reach.
• Automated supply‑chain — A partnership with an overseas manufacturer combined with forecasting software eliminated stock‑outs during peak periods.

How Sabrina Scales Her Amazon Business

1. Market research & demand confirmation — She runs keyword‑volume tools to locate niches with a minimum of 5,000 monthly searches and a competition index under 30 %. For instance, she identified a demand for ergonomic kitchen tools that met these thresholds and ordered a small test batch to gauge interest.
2. Prototype evaluation & margin calculation — Sabrina orders three design variations, computes landed cost, Amazon fees, and target profit, then proceeds only with the version that delivers at least a 30 % net margin. In the kitchen‑gadget case, the selected model cost $4.20 per unit and promised a $7.50 profit after fees.
3. Initial Sponsored Products launch — She starts a 7‑day ad campaign with a $100 daily budget and caps ACOS at 25 %. The first week yields roughly 150 sales, confirming market demand while keeping the campaign within the profitability target.