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Amazon will enforce a new product‑title policy starting February 2025, cutting the maximum length to 150 characters (down from 200) and banning titles that...
Helium 10 Blog
Amazon added the Rufus AI shopping assistant to its mobile app in early 2024. The generative AI matches shopper intent, scans product images, and weights...
Advertising API Release Notes
On January 21 2025 Amazon enforced a new title policy that caps product titles at 200 characters (120 for Jewelry) and bans the symbols ! $ ? _ { } ^ ¬ ¦...
Seller Central News
Effective Jan 21 2025 Amazon enforces a 200‑character limit on product titles, bans the symbols ! $ ? _ { } ^ ¬ ¦ unless part of a registered brand, and caps...
Advertising API Release Notes
Starting in 2025 Amazon will enforce a hard 200‑character limit on product titles, a word‑frequency rule (max two occurrences per word), and a three‑image...
Seller Central News
Effective January 21 2025 Amazon enforces a 200‑character ceiling for most product titles, bans the symbols ! $ ? _ { } ^ ¬ ¦ (unless part of a registered...
Seller Central News
Amazon now enforces a 200-character title limit, bans certain special characters, and prohibits repeating the same word more than twice. Brand owners get 14...
Seller Central News
Starting in late 2025 Amazon.ca will require business sellers to submit full beneficial‑owner details, a self‑attestation form and an authorization document....
Seller Central News
Amazon Project Zero now serves over 25,000 brands in 22 markets, letting enrolled brands delete counterfeit offers with a single click. The ML engine scans...
Advertising API Release Notes
Amazon's 2025 Prohibited and Restricted Products Policy, rolling out late 2024, requires invoices showing ≥10 units dated within the last 180 days,...
Advertising API Release Notes
The NRF projects U.S. online sales will grow 7-9% in 2025 to reach $1.6 trillion, significantly outpacing overall retail growth of 2.7-3.7%, though tariff...
Curated Industry News
UK Extended Producer Responsibility packaging regulations are now in effect as of January 2025, requiring Amazon sellers to register as producers and upload...
Advertising API Release Notes
In 2024 Amazon is rolling out a detailed image‑compliance notification in Seller Central’s Performance → Account Health → Images dashboard. Alerts now list...
Seller Central News
Starting this quarter Amazon adds an “Image Issue Details” column to the Compliance Issue report in Seller Central, listing each image violation with a precise...
Seller Central News
Helium 10’s Brian Johnson explains that A9 ranking hinges on six levers—keyword relevance, 30‑day sales velocity, conversion rate, price, review count/star...
Helium 10 Blog
Starting March 10 2025 Amazon will calculate FBA loss and damage reimbursements using the seller‑provided manufacturing cost per SKU instead of the retail...
Industry News
Amazon launched the "Send It Again" button in early March 2024, allowing FBA sellers to duplicate a prior shipment’s SKU list and quantities with a single...
Seller Central News
Amazon will enforce a new attribute schema on Jan 26 2025, giving sellers a 30‑day window to replace deprecated fields such as Color/Shade with Finish and to...
SP-API Changelog
In June 2022 Jennifer Stagge launched Spritzabio's curly‑hair styling spray, hit a Best Seller badge within 90 days and generated $150k in Q3. She validated...
Helium 10 Blog
Elias Sitton’s Lemon Basil case shows cross‑border sourcing can cut landed cost by up to 30% and hybrid fulfillment can keep monthly storage under $500....
Helium 10 Blog