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TikTok Shop’s entertainment‑driven discovery lets 15‑second videos trigger purchases without keyword search, and creator collaborations can reach 2 million...
Industry News
NeuroGum added a TikTok Shop storefront within three months of its Shark Tank TV debut, using Helium 10 Magnet, Cerebro and Inventory Protector to keep Amazon...
Helium 10 Blog
Helium 10’s July 18, 2025 briefing reports a 12% YoY sales lift from Prime Day and announces Amazon’s flat‑file overhaul adding mandatory “Product Condition...
Helium 10 Blog
In early 2024 Amazon launched an ASIN‑level SAFE‑T claim filing system, a library of 30+ standardized reason codes, and a unified claims dashboard with CSV...
Seller Central News
Amazon’s SAFE‑T claims now support ASIN‑level filing, letting sellers dispute a single SKU instead of the whole order. The platform adds dozens of predefined...
Seller Central News
In 2025 Amazon’s Influencer Program launches an Open‑Door Application that accepts creators with zero followers, provides each approved influencer a Custom...
Helium 10 Blog
From 31 January 2025, Amazon’s Business Supplier Programme will require a distinct UK VAT registration for every fulfilment address and a Windsor Framework...
Seller Central News
From 31 July 2025 Amazon Business sellers using FBM must register a separate VAT number for each ship‑from address and follow the UK Internal Market Act “green...
Advertising API Release Notes
In February 2026 Amazon added a free, step‑by‑step Brand Registry enrollment guide in Seller Central. The guide cuts average approval time from 7‑10 days to...
Seller Central News
In February 2026 Amazon released a step‑by‑step Brand Registry guide that pairs each enrollment field with screenshots and error‑prevention alerts. The guide...
Seller Central News
Amazon released a new, image‑rich Brand Registry enrollment guide in February 2024 that walks sellers through each step, from trademark verification to...
Seller Central News
In March 2024 Amazon released a PDF guide with over 30 annotated screenshots for Brand Registry enrollment, cutting rejection rates from 22 % to under 10 % and...
Seller Central News
Amazon’s bulk image‑upload tool now uses continuous batch processing, scanning the entire zip and accepting every compliant picture. A single‑pass error report...
Seller Central News
Amazon’s refreshed bulk image upload tool now accepts a full .zip archive and processes every file in one pass, flagging only invalid images. Tests show a...
Seller Central News
Amazon now requires personal flotation device sellers to comply with AS 4758.1:2022 or ISO 12402:2020 standards by September 1, 2025, or face listing...
Seller Central News
A veteran seller runs over 300 active Amazon PPC campaigns and trims weekly ad management to ~30 minutes using Helium 10 Ads. The platform’s bulk CSV import,...
Helium 10 Blog
Amazon will change the Japan marketplace getFulfillmentPreview response on May 27 2025 to return ISO 8601 timestamps (e.g., 2025-05-27T14:30:00Z) instead of...
SP-API Changelog
In early 2024 Beckah Thomas, Digital Sales Director for three UK pet brands, used Helium 10’s Refund Genie to audit 300+ SKUs and recovered the $1,000 Amazon...
Helium 10 Blog
In Helium 10 podcast episode #178, sellers used 15‑second TikTok videos with a direct "Shop on Amazon" link, driving a 20% lift in Amazon sessions for a...
Helium 10 Blog
Effective August 11 2025 Amazon.de and Amazon.co.uk will cut the seller‑fulfilled international return response window from four to three calendar days for...
Seller Central News