#293 – Fireside Chat with the CEO of Helium 10
In early March 2024 Helium 10 announced new tools: auto‑refreshing inventory alerts, the Opportunity Finder research suite, a Policy Guard compliance scanner,...
Helium 10 Blog
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In early March 2024 Helium 10 announced new tools: auto‑refreshing inventory alerts, the Opportunity Finder research suite, a Policy Guard compliance scanner,...
Helium 10 Blog
Helium 10’s interview shows three tactics that lifted conversion from 7% to 11% in two weeks for a silicone baking‑mat, added a 15% conversion bump after...
Helium 10 Blog
Zach Benson outlines a micro‑influencer framework where creators with 5K‑50K followers drove a 27% lift in Amazon click‑throughs and allowed sellers to cut ad...
Helium 10 Blog
Amazon launched the Product Opportunity Explorer (POE) in early 2024, merging search volume, sales forecasts and competition data in Seller Central. The free...
Helium 10 Blog
Amazon sellers can file a word mark for $250 per class or a design (logo) mark for $350 per class via the USPTO TEAS portal. Registrations require renewal at...
Helium 10 Blog
Helium 10’s PPC Talk #289 (2024‑03) details Amazon Advertising’s new UI that groups campaigns by goal (Sponsored Products, Brands, Display) and introduces...
Helium 10 Blog
Export‑savvy Indian manufacturers can shave up to 2 days off customs clearance, while Amazon charges $0.30 per unit for relabeling and $0.10 per unit for...
Helium 10 Blog
Amazon Posts, launched in 2020 and now live in the US, UK, Germany, Italy, Spain, France and Japan, lets brand‑registered sellers publish up to 30 lifestyle...
Helium 10 Blog
Amazon sellers should separate business and personal finances, track every fee (e.g., $2.50 referral fee per unit), and automate daily settlement feeds into...
Helium 10 Blog
In a Helium10 interview, Izabella Ritz, her husband Ivan and daughter Liza disclosed they built and sold six Amazon brands, using Helium10 tools like Cerebro,...
Helium 10 Blog
Bradley’s Pakistan trip revealed that several local entrepreneurs run Amazon businesses exceeding $1 million annual sales and achieve about a 15 % cut in...
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In early 2022 Bradley released part 2 of the “22 Amazon Keyword Research Strategies” series, covering cross‑market keyword transfer, restricted‑term...
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Bradley outlines 22 Amazon keyword‑research tactics for 2022, including title density, Etsy mining, and Helium 10 Magnet filters. Applying these can boost...
Helium 10 Blog
Kevin King’s Amazon brand surged to $40,000 daily sales in Q1 2023, then lost over $1 million after a 45% over‑order and Amazon’s July Buy Box rule change that...
Helium 10 Blog
Black‑hat tactics are costing sellers up to $12,000 per day, with counterfeit listings cutting conversion by ~15% and price‑scrapers eroding margins by 20%....
Helium 10 Blog
Amazon Posts, a free Instagram‑like feed in the mobile app, helped a boutique kitchen‑tool brand boost product‑page views by ~15%. Coupling Posts with QR‑code...
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Amazon’s Sponsored Products bulk file lets sellers export all campaigns to a single CSV (e.g., 350 active campaigns ≈12,000 rows), edit bids or pause keywords,...
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Helium10 launched Alta, a financing platform offering Amazon sellers a revolving credit line up to $5 million with daily cash advances and performance‑based...
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In 2021 Amazon tightened enforcement, issuing instant suspensions within hours for prohibited listings or restricted keywords and automatically warning sellers...
Helium 10 Blog
Two Amazon sellers illustrate divergent models: a part‑timer spends ~5 hours weekly on online arbitrage, cutting his hands‑on time from 15 to 5 hours with SaaS...
Helium 10 Blog