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Helium 10 ran a four‑week split‑test on three high‑ranking Amazon items (water bottle, earbuds case, kitchen slicer) swapping the hero photo for a...
Helium 10 Blog
In early 2024 Amazon expanded its VAT Services on Amazon program by adding AVASK alongside J&P Accountants and TB Accountants, giving sellers three vetted...
Seller Central News
3D renders can be produced in days, letting sellers launch new SKUs in as little as 5 business days versus the typical 2‑week studio shoot. Amazon still...
Helium 10 Blog
In early 2024, Helium 10’s Bradley interviewed Melissa Burdick about Amazon’s first Sponsored Video ad. Video ads achieved a 13% view‑through rate and 5.2%...
Helium 10 Blog
After a 2015 supplier failure that cost Diego Soria thousands, he shifted to community‑driven product development. By launching a private Facebook group he...
Helium 10 Blog
Dr. Thomas Engels’ legal service has removed dozens of unfounded 1‑star reviews, forced rival sellers to relinquish unauthorized ASIN use via cease‑and‑desist...
Helium 10 Blog
In early 2024 Amazon expanded its free Manage Your Experiments A/B testing tool to the UK, Germany, France, Italy, Spain, Japan, and Canada, adding about...
Seller Central News
In early 2024 Helium 10 launched an Enterprise platform that can ingest petabytes of marketplace data and handle up to 20,000 SKUs with concurrent reporting....
Helium 10 Blog
Walmart Marketplace lets Amazon sellers tap the #2 U.S. online retailer, but requires meeting performance metrics such as a 98% on‑time shipment rate. Referral...
Helium 10 Blog
Amazon mandates that all partners using the Selling Partner API remediate Log4j 2 vulnerabilities (CVE‑2021‑44228, CVE‑2021‑45046, CVE‑2021‑4104) by upgrading...
SP-API Changelog
On Feb 9 2022 Helium 10’s Buzz webcast reported double‑digit Amazon ad growth in Q4 2021 and demonstrated a repeatable keyword workflow using Cerebro and...
Helium 10 Blog
Phase 3 of Amazon’s structured‑data rollout is live across all marketplaces, adding 12 new product types and versioned XSD files such as pet_supplies_v3.xsd....
SP-API Changelog
Amazon launched four new Seller University video modules this week covering invoice and image standards for gated‑category approvals. Invoices must be dated...
Seller Central News
Amazon has rolled out the Manage Your Experiments A+ Content split‑testing tool to all five EU marketplaces (DE, FR, IT, ES, NL). Sellers can launch a test in...
Seller Central News
Helium 10’s Project X helped seller Kseniia Reidel grow from zero to about $40 K/month in under four weeks, using a 30‑day launch checklist, a $20‑per‑day...
Helium 10 Blog
Amazon’s new Sunday Shipping Incentive lets STEP sellers add a seventh dispatch day, cutting delivery estimates by up to one day. Rewards are tier‑based and...
Seller Central News
Gabriel details six core metrics that drive first‑page rank on Amazon: 30‑50 daily units sold (e.g., 42 units secured #1), conversion ≥15% (1,200 views → 180...
Helium 10 Blog
Marc Staller’s podcast reveals that using influencers with ≥2% engagement and a 500‑click, 72‑hour target can lift listing visits 120% and sales 30% in the...
Helium 10 Blog
Effective immediately, Amazon.com.au added a “Single‑Use Plastic Restrictions” subsection to its Restricted Products page, banning at least six product types...
Seller Central News
The Engle brothers launched three private‑label SKUs in 12 months, with one product surpassing $1 million in sales. By dissecting Amazon ad reports they cut...
Helium 10 Blog