Amazon Expands VAT Service Provider Options for European Sellers
In early 2024 Amazon expanded its VAT Services on Amazon program by adding AVASK alongside J&P Accountants and TB Accountants, giving sellers three vetted partners. The portal now shows side‑by‑side fee tables (e.g., €250 registration in Germany + €45 per quarterly filing) and supports registration and filing in Germany, France, Italy, Spain, Poland and the Czech Republic.
Overview
Amazon has enlarged the roster of tax service firms available through its VAT Services on Amazon program, adding new partners such as AVASK alongside the existing J&P Accountants and TB Accountants. The change, rolled out in early 2024, gives European‑focused sellers more options for handling VAT registration and periodic filing, which can simplify multi‑country compliance and reduce administrative overhead.
Key Points
- Expanded provider lineup — AVASK joins J&P Accountants and TB Accountants, giving sellers three vetted choices for VAT registration and filing across the EU.
- Wider registration and filing coverage — All three providers now support initial VAT registration and ongoing monthly or quarterly filings in major markets including Germany, France, Italy, Spain, Poland, and the Czech Republic.
- Side‑by‑side comparison tool — The VAT Services portal displays each partner’s country coverage, service scope, and fee structure, allowing sellers to compare options before committing.
- Transfer capability without disruption — Sellers who already have VAT registrations with an external advisor can move those accounts to a new Amazon‑approved partner through the portal, preserving compliance history.
- Pricing transparency — Each provider lists its base fee for registration and a per‑filing charge, so sellers can model costs for a 10‑SKU, 5‑country launch versus a 200‑SKU, 12‑country expansion.
- Dedicated Amazon expertise — All partners have proven experience with Amazon seller accounts, meaning they understand inventory‑location rules, FBA storage tax implications, and the One‑Stop‑Shop (OSS) reporting requirements.
How the Program Works
- Access the VAT Services portal — After logging into Seller Central, navigate to the “VAT Services on Amazon” section; the dashboard automatically filters providers based on the seller’s selected European regions.
- Review provider profiles — Each profile shows a matrix of supported countries, a summary of services (registration, filing, fiscal representation), and a clear price table; for example, AVASK lists €250 for initial registration in Germany plus €45 per quarterly filing.
Analysis & Recommendations
Why This Matters
The extra provider lets sellers model costs for different SKU‑country scenarios and switch from existing advisors without a compliance gap, lowering risk of missed registrations or late filings across six major EU markets.
Key Takeaways
- AVASK joins J&P Accountants and TB Accountants, creating three Amazon‑approved VAT service providers.
- All three partners support initial VAT registration and monthly/quarterly filings in Germany, France, Italy, Spain, Poland and the Czech Republic.
- The portal lists fees; AVASK charges €250 for German registration plus €45 per quarterly filing.
- Sellers can transfer existing VAT registrations to a new Amazon‑approved partner through the portal without disrupting compliance.
Recommended Actions
- →In Seller Central, navigate to ‘VAT Services on Amazon’, review each provider’s country coverage and fee table, and compare them for your target ma...
- →Select a provider, click ‘Choose Provider’, sign the digital service agreement, and upload your latest sales and inventory reports.
- →If you already use an external tax adviser, use the portal’s transfer feature to move registrations to the chosen Amazon‑approved partner.
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