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In 2025 Amazon sellers are tapping TikTok micro‑influencers (10K‑50K followers) and the TikTok Shop button to drive traffic, using unique discount codes and...
Helium 10 Blog
Amazon’s Data Kiosk economics dataset now includes three new fee fields—fbaInboundPlacementFee, digitalServiceFeeSOA, and digitalServiceFeeFBA—effective...
SP-API Changelog
A 15‑second TikTok video can lift a seller’s total retail earnings on Amazon and other marketplaces even without a link or promo code. The platform’s algorithm...
Helium 10 Blog
Amazon's Rufus AI interprets bullet points through semantic understanding rather than keyword matching. Sellers who restructure their bullets around natural...
Helium 10 Blog
In episode 680 of the Serious Sellers Podcast, Helium 10 unveiled an AI Toolkit featuring a ChatGPT Prompt Library, AI Repricing Agents, the Rufus data...
Helium 10 Blog
Amazon's Rufus AI now drives product discovery, giving roughly 60% of relevance to the first 80 characters of a title and truncating anything beyond 200...
Helium 10 Blog
Amazon now permits Vine enrollment on pre‑order listings, letting reviewers receive products up to two weeks before launch (e.g., enroll July 1 for a July 15...
Helium 10 Blog
Amazon Vine now supports pre‑launch enrollment, allowing sellers to submit a draft ASIN and receive up to 30 verified reviews before the product goes live. The...
Seller Central News
Amazon Vine now allows FBA sellers to enroll products and collect up to 30 authentic reviews before a listing goes live, eliminating the zero-review cold start...
Seller Central News
Amazon Vine now lets brand‑registered sellers enroll a brand‑new ASIN for reviews before it’s purchasable. Up to 30 verified Vine reviews can appear on launch...
Seller Central News
Amazon now offers a CSV bulk‑upload template on the Price Discounts page, letting sellers apply discounts to up to 500 SKUs in one file. The workflow replaces...
Seller Central News
Amazon now offers a spreadsheet‑based bulk upload template that lets sellers apply price discounts to up to 500 SKUs in one file. Sellers can set discount %,...
Seller Central News
Amazon will retire the legacy Customer Reviews dashboard on September 30 2025 and replace it with the Voice of the Customer (VoC) dashboard. VoC fuses reviews,...
Seller Central News
TikTok Shop launched worldwide in 2022, letting merchants sell without ads by using 15‑second videos that link to an in‑app checkout. Sellers report conversion...
Helium 10 Blog
Amazon's Rufus AI assistant has shifted product discovery from keyword matching to semantic understanding, requiring sellers to adopt Noun Phrase Optimization...
Helium 10 Blog
Effective August 1 2025 Amazon.sa will raise referral fees in 18 product categories and introduce a two‑tier FBA fulfillment pricing model with a SAR 25 price...
Seller Central News
Amazon’s new Cosmo AI search engine, launched in 2024, shifts ranking from keyword density to buyer‑intent detection, using a knowledge‑graph of over...
Advertising API Release Notes
Amazon raised the Listings Items API relationship‑operation RPS ceiling from 50 to 150 calls/sec and cut JSON_LISTINGS_FEED parsing time from ~12 minutes to...
SP-API Changelog
A tariff‑resilient inventory system can cut cash drain: 43% of small sellers lack real‑time tracking, dead stock can eat up 30% of revenue, and tariff hikes...
Helium 10 Blog
Octavio Rubalcaba leverages Amazon data—150 units/week garlic press sales and a 4.8‑star rating—to select retail pilots, redesigns packaging with UPCs and QR...
Helium 10 Blog