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Since Walmart’s 2020 marketplace relaunch, the platform now hosts tens of thousands of third‑party sellers and offers referral fees 1–2 percentage points lower...
Helium 10 Blog
Helium 10’s 2021 guide advises sellers to file an Intent‑to‑Use (ITU) trademark before launch, enroll in Amazon Brand Registry to access Project Zero,...
Helium 10 Blog
In a March 2024 Helium 10 interview, former lawyer Anne Ferris detailed how a purpose‑driven “why” statement, strict time‑blocking, and weekly reviews using...
Helium 10 Blog
Amazon permits sellers to reference the “Request a Review” button on the Order Confirmation page, but any incentive is prohibited. A neutral, post‑delivery...
Helium 10 Blog
Amazon's wholesale channel, which surged in 2022, lets brands and authorized distributors list bulk‑purchased items with typical margins of 10‑15%. Using FBA...
Helium 10 Blog
The 2024 seller guide highlights Helium 10’s Xray (e.g., $12.5K monthly sales estimate) and Cerebro (≈9.8K monthly searches for “BPA‑free insulated bottle”),...
Helium 10 Blog
Amazon Brand Registry (ABR) requires a registered trademark (e.g., USPTO #12345678) and typically approves applications within 48‑72 hours. Enrolled brands...
Helium 10 Blog
Amazon now serves over 150 million U.S. mobile shoppers and its net sales have surged from $34 B a decade ago to more than $230 B today. About 200 000 sellers...
Helium 10 Blog
In early 2024 Bradley Sutton’s PPC Talk highlighted TikTok’s new “Shop Now” button and caption URL support, letting sellers embed Amazon product links directly...
Helium 10 Blog
Episode 268 of the Serious Seller Podcast reveals ten underused tactics. Adding three competitor‑derived keywords lifted organic impressions 12 %, A+...
Helium 10 Blog
Helium 10’s new Conversion‑Performance‑Rating (CPR) identifies a 0.45‑0.55 sweet‑spot for organic rank. Tests show keyword clustering lifts CTR ~12%,...
Helium 10 Blog
In early March 2026 Helium 10 launched the Trusted Partner Directory, a free, searchable hub for subscribers that aggregates vetted service providers across...
Helium 10 Blog
TikTok Shop and LinkedIn Lead Gen Forms are now highlighted as alternative traffic sources for Amazon sellers. Merchants can sync Amazon or Shopify inventory...
Helium 10 Blog
Within 12 months three Helium 10 sellers expanded from 1 to 12‑20 SKUs, with the most advanced drafting a purchase order over $100 k. They cut trial‑and‑error...
Helium 10 Blog
In early 2024 Helium 10 launched the Serious Sellers Club, a premium tier that bundles a private community, weekly live masterclasses, early‑beta tool access,...
Helium 10 Blog
In early 2024 Helium 10 launched Audience, a split‑testing and market‑research add‑on that lets sellers run up to three concurrent listing variations, pull...
Helium 10 Blog
Early 2024 Helium 10 training highlighted cost‑effective IP safeguards: enrolling in Amazon Brand Registry can cut counterfeit listings by up to 90%, while the...
Helium 10 Blog
TikTok’s 800 million monthly active users enable Amazon sellers to run 9‑second video ads with direct Amazon URLs, driving a reported 35% lift in Amazon...
Helium 10 Blog
Amazon inbound shipments now face an extra 3‑5 days due to carrier capacity crunch, pushing booking windows to 4‑7 days and extending inventory planning from...
Helium 10 Blog
Helium 10’s Director of Training, Bradley Sutton, runs a weekly one‑hour “Bradley’s Laboratory” every Thursday, using Helium 10’s Listing Analyzer and Keyword...
Helium 10 Blog