Every update. One feed.
Amazon’s refreshed Manage All Inventory page now shows three top‑level tabs—Drafts, Issues, Optimization—grouping all listing tasks. Sellers can bulk‑edit...
Seller Central News
Amazon has relaunched the Manage All Inventory page with a tiered layout that groups actions into three tabs – Drafts, Inactive Listings, and Active...
Seller Central News
Amazon's Rufus AI shopping assistant applies different ranking and recommendation logic depending on product category. Sellers need category-specific...
Helium 10 Blog
Amazon is adding new bottle deposit VAT fields to the VAT Invoice Data Report across all marketplaces. SP-API developers and sellers with automated systems...
SP-API Changelog
Amazon will remove the FNSKU enum from the Data Kiosk Economics dataset on 17 December 2025. After that date any request using productIdentifier=FNSKU returns...
SP-API Changelog
Amazon Marketing Cloud (AMC), launched in 2020, lets advertisers run SQL queries on aggregated event data from Sponsored Products, Brands, Display and DSP,...
Helium 10 Blog
Amazon added two new feedback metrics—customerReviewsTopics and customerReturnTopics—to the Data Kiosk API and introduced a vendorCode group‑by attribute....
SP-API Changelog
Amazon refreshed the SP‑API code‑sample library this month, clustering examples by exact endpoint (Orders, Shipping, Returns, etc.). Internal tests show...
SP-API Changelog
Amazon has opened enrollment for its FBA Donations program, letting sellers route eligible disposal orders—such as a batch of 500 garden tools—to vetted...
Seller Central News
New Amazon product launches face a cold-start problem with Rufus AI discovery. This guide covers pre-launch preparation and post-launch strategies to build the...
Helium 10 Blog
Helium 10 has rebranded its Project X program as “Scale Stories,” announced by GM Zoe. The series will roll out multi‑format case studies—including video,...
Helium 10 Blog
Helium 10’s Weekly Buzz (Oct 2 2025) announced Amazon’s new advertising surcharge – a mandatory “Tax” line on every Sponsored Products, Brands and Display...
Helium 10 Blog
Amazon has moved all Extended Producer Responsibility (EPR) tasks to the Account Health dashboard and added a new “sanitary textiles” category (baby wipes,...
Seller Central News
Amazon's Knowledge Graph uses structured data to power AI-driven product discovery. Sellers who complete backend attributes, classifications, and...
Helium 10 Blog
Amazon’s Easy Ship SP‑API went live this week with new response formats: timestamps now include a signed timezone offset (e.g., 2023-09-15T10:30:00-04:00),...
SP-API Changelog
Amazon added a top‑level Boolean field hasCustomizableItems to the Vendor Direct Fulfillment Orders API (v2021‑12‑28). The flag returns true when any line item...
SP-API Changelog
Amazon’s Fulfillment Outbound API now supports a SIGNATURE_CONFIRMATION flag in the featureConstraints array of createFulfillmentOrder. The flag works only for...
SP-API Changelog
On Jan 1 2025 Amazon launched a unified External Fulfillment API suite—Inventory, Shipping and Returns—that lets sellers push location‑specific stock, generate...
SP-API Changelog
Amazon updated the Merchant Fulfillment API v0 with three new fields in getEligibleShippingServices: cashback amounts, adjusted post-cashback costs, and an FBM...
SP-API Changelog
On March 1 2024 Amazon launched the “partial‑refund” option for FBA sellers in the US, UK and other markets. Sellers can set a refund percentage per SKU (e.g.,...
Seller Central News