Every update. One feed.
Amazon’s getFeaturedOfferExpectedPriceBatch operation now treats the offerIdentifier field as optional in each FeaturedOfferExpectedPriceResponseBody. Error...
SP-API Changelog
On 2024-05-23 Amazon added a businessPrice object to the Listings Items API v2021-08-01 and the JSON_LISTINGS_FEED, plus an audience array in the Product Type...
SP-API Changelog
In April 2024 Amazon extended the Easy Ship API version 2022‑03‑23 to include the Japan marketplace (MarketplaceId A1VC38T7YXB528). The same v2022‑03‑23...
SP-API Changelog
Amazon’s Cross‑Border Carrier Solutions (C2S2) now lets German sellers pick DHL as the first‑mile carrier for Germany→UK shipments, with Amazon covering the...
Seller Central News
Amazon now allows brand-registered sellers to upload country-specific product images across all international marketplaces via a new Seller Central tool,...
Seller Central News
The July 2025 Amazon policy update re‑classified plain‑text paperback books as an open category, removing the brand‑registry step and shaving roughly three...
Helium 10 Blog
TikTok ads—In‑Feed, TopView, Spark—can drive Amazon traffic with as little as $20 daily spend. A TopView test yielded a 1.8% higher view‑through rate, while...
Helium 10 Blog
Amazon launched a U.S.-only pilot of Sponsored Ads inside the Rufus AI shopping assistant on the mobile app, where AI‑generated copy replaces static headlines...
Advertising API Release Notes
As of December 2024, leading Amazon FBA courses deliver a 12‑week all‑in‑one curriculum with 10–25 minute weekly videos, live Q&A webinars, a 5‑Step Product...
Helium 10 Blog
The Helium 10 podcast shows sellers can use Amazon Brand Analytics reports—Search Terms, Market Basket, Trending Searches and Detail Page View—to cut ACoS. By...
Helium 10 Blog
The Helium 10 podcast outlines a delegation checklist for Amazon sellers outsourcing PPC, recommending a hard daily budget cap of $150, ACoS targets under 25 %...
Helium 10 Blog
Amazon Vine expands to a new marketplace in February 2026, letting FBA sellers enroll ASINs with at least 10 units and a $15 price. The program charges $150...
Seller Central News
Amazon Australia reduced standard FBA fulfillment fees by $0.91 per unit for any product priced under 13 AUD, effective 1 Oct 2024. The discount lowers a...
Seller Central News
Helium10 episode #594 showcased the premium suite for Amazon sellers generating over $1 million annually, unlocking unlimited keyword queries, bulk listing...
Helium 10 Blog
Helium 10’s Black Box lets sellers filter for a minimum of 300 monthly sales and a 30% profit margin, while Jungle Scout’s Product Database focuses on BSR...
Helium 10 Blog
Amazon now allows brand-registered sellers to upload 3D models to product listings in eligible categories like home, furniture, electronics, and eyewear. The...
Seller Central News
Amazon now lets brand‑registered sellers upload 3D models for home goods, furniture, consumer electronics, footwear and eyewear. Models undergo a ~14‑day...
Seller Central News
January 2026 saw Helium 10 expand to four tiers—Free, Basic, Platinum, Diamond—with a new quarterly billing option and a 5,000‑keyword tracking cap on Diamond,...
Helium 10 Blog
In early 2024 Amazon introduced the Pan‑European FBA hub inside Seller Central, a unified dashboard that lets sellers create a single inbound plan and...
Seller Central News
Amazon now caps standard coupons at 30 days (down from 90), extends Subscribe & Save coupons to 365 days, and doubles percentage‑off coupons to 180 days....
Seller Central News