Every update. One feed.
Effective immediately, Amazon requires sellers to type the exact word “generic” in the brand field; any misspelling or blank triggers an error and forfeits...
Seller Central News
In early 2024 Amazon launched the “Send It Again” feature, allowing sellers to copy a prior FBA shipment’s SKU list and quantities with a single click. The...
Seller Central News
Amazon will raise FBA Prime eligibility standards later this year, requiring a 98 % on‑time delivery rate (up from 95 %), an ODR ≤ 0.5 %, and an IPI above 400....
Seller Central News
Amazon Vine now accepts brand‑registered products not yet in the Brand Registry and lowers the seed‑stock floor to 10 units (down from 30). A new analytics...
Helium 10 Blog
Early 2024 Amazon Vine introduced a free £0 tier (2 units, 2 reviews) and a £60 mid‑tier (up to 10 units/reviews) alongside the unchanged £140 top tier (30...
Seller Central News
On 19 Oct 2023 Amazon Vine added a free €0 tier (max 2 units/reviews) and a €70 mid‑range tier (max 10 units/reviews) alongside the existing €170 standard tier...
Seller Central News
Amazon has added a video tutorial in Seller Central that walks FBA sellers through the entire return‑to‑reimbursement flow, showing where to find the FBA...
Seller Central News
Amazon launches B2B product recommendation tools and dedicated business metrics for sellers on Amazon Business Canada, offering data-driven guidance on product...
Seller Central News
Amazon Vine now offers three tiers: a free CAD 0 tier (up to 2 units/2 reviews), a CAD 100 tier (up to 10 units/10 reviews, ~60% cheaper than the old price),...
Seller Central News
Amazon added a short “FBA Returns & Reimbursements” video in Seller Central that walks sellers through the entire return lifecycle, including the three...
Seller Central News
Amazon will cease its free Amazon Responsible Person Service (ARPS) and require every seller with CE‑marked products to appoint an EU‑based Responsible Person...
Seller Central News
Amazon reopened Seller Fulfilled Prime enrollment on July 31, 2023 with approvals expected in early August. New standards kick in on October 1, 2023, raising...
Helium 10 Blog
Amazon.ca offers a less saturated marketplace with a mandatory GST/HST registration once yearly sales exceed CAD 30,000, and FBA automatically grants Prime...
Helium 10 Blog
Amazon encourages MFN/FBM sellers to switch default handling time from two days to one day, which can shorten delivery promises and improve Buy Box...
Seller University
Helium 10 shows sellers how to run a five‑step competitor‑research routine: pull the top‑5 listings each Monday, use Cerebro to harvest exact keywords, set...
Helium 10 Blog
Amazon launched the FBA Sales Analytics dashboard in Seller Central, delivering interactive visual charts, a consolidated metrics table, and a top‑SKU ranking...
Seller Central News
In early 2024 Amazon added a unified FBA Dashboard inside Seller Central that shows 30‑day sales, active inbound shipments, current inventory and fee...
Seller Central News
Amazon’s Manage Your Experiments tool now supports multi‑store testing, letting brand‑registered sellers run a single A/B test on the same ASIN across three or...
Seller Central News
In early 2024 Amazon extended its SAFE‑T (Seller Assurance for E‑commerce Transactions) reimbursement program to cover Seller Flex orders. Merchants can now...
Seller Central News
Amazon is rolling out a new "sales trend" badge that shows rounded purchase counts (e.g., "12K+ bought in past month") on product detail pages in health &...
Seller Central News