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Amazon has introduced a native Similar Product Dashboard in Seller Central’s pricing tab, displaying up to five competitor ASINs side‑by‑side and allowing...
Seller Central News
Amazon now lists Rhenus Logistics as a built‑in carrier in Seller Central, allowing sellers to select it from the drop‑down and paste tracking numbers...
Seller Central News
Episode 91 of the Serious Sellers Podcast (early 2024) shows how Amazon’s FBA and tools like Sponsored Products let a Mexican seller run a global business,...
Helium 10 Blog
Helium 10’s recent webcast highlighted four under‑used metrics—Buy Box Win Rate, Session Percentage, Return Rate and ACoS Trend. Examples showed a 68% win rate...
Helium 10 Blog
Amazon Storefronts, launched in 2020, are now available to any seller in Brand Registry. The five‑step wizard lets you create up to ten pages, upload a...
Helium 10 Blog
Amazon's Shipping Settings Automation feature automatically calculates delivery promises and protects seller-fulfilled merchants from negative feedback on late...
Seller Central News
Amazon revamped the promotion creation flow in Seller Central, cutting the process from 4‑5 screens to 3 and shaving roughly 30% off build time for high‑volume...
Seller Central News
Amazon requires main images to be at least 1,000 px on the longest side, have a pure white background (RGB 255,255,255) and fill at least 85 % of the frame....
Helium 10 Blog
Amazon has cut promotion creation to three screens, shaving about 30% off setup time. Brand and browse‑node filters are removed, forcing ASIN‑level or saved...
Seller Central News
Amazon will host free live webinars on Jan 29 and Jan 30 at 11 a.m. PT to teach sellers B2B pricing tools such as the Business Pricing rule engine, price...
Seller Central News
Amazon’s Brand Analytics hub now adds Search Query Performance (SQP) and Product Opportunity Explorer (POE). SQP shows top‑ranking keywords per ASIN with...
Helium 10 Blog
In early 2024 the Serious Sellers Podcast showed that a cold‑weather gear brand added indoor workout accessories and lifted monthly sales consistency, while a...
Helium 10 Blog
Amazon introduced ShipTrack, a new option for China‑to‑U.S. FBA shipments that links pre‑approved third‑party freight forwarders to Amazon’s tracking system,...
Seller Central News
Amazon’s new ShipTrack service automatically syncs real‑time tracking from vetted China‑to‑U.S. carriers (e.g., Carrier A, Carrier B) into Seller Central,...
Seller Central News
Amazon launched a Seller Rewards program offering up to $1,200+ through three incentive offers covering FBA selection, inventory performance, and tool...
Seller Central News
Amazon’s LATAM marketplaces (Brazil, Mexico, Colombia, etc.) expose sellers to roughly 500 million shoppers. Using FBA Export or Pan‑American FBA, sellers can...
Helium 10 Blog
Episode 88 of Serious Sellers outlines a step‑by‑step hiring framework: set a $500‑$800 budget for a Prime Day banner that can lift CTR 10‑15%, draft a...
Helium 10 Blog
Timo Danner launched Fulshipment.de, a 3PL that syncs directly with Amazon Seller Central, offering real‑time inventory updates, dynamic shipment routing and...
Helium 10 Blog
In April 2024 Amazon launched in‑page learning modules on the Build Your Brand hub in Seller Central. Clicking the “?” or video icon now opens a modal overlay...
Seller Central News
Amazon released a best‑practice handbook for its Manage Your Experiments (MYE) platform, showing brands that ran split tests in 2022 achieved up to a 25% lift...
Seller Central News