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In early 2024 Amazon launched a free Transparency Return Insights add‑on that shows return reasons per manufacturing batch. Brands can view batch return rates...
Seller Central News
The guide recommends finding a niche product with 3,000‑5,000 monthly keyword searches, modeling costs to achieve at least a 25 % net margin on a 1,000‑unit...
Helium 10 Blog
Amazon has added a “Contact Customer” button in the Customer Reviews dashboard for Brand Registry sellers, letting them privately message shoppers who post 1‑3...
Seller Central News
Amazon Storefronts let Professional sellers enrolled in Brand Registry create a branded mini‑site in 5 steps. After a 24‑48 hour Amazon review, the store goes...
Helium 10 Blog
Jens Lindner details a full import workflow, urging a 30 % deposit with staged payments, 60‑unit sample testing, and the right Incoterm (FOB or DDP) to set...
Helium 10 Blog
From 2017 to early 2024, Paco González grew his Amazon catalog from 1 SKU to 250 SKUs across three categories, using Helium 10 tools like Black Box, Xray,...
Helium 10 Blog
Amazon has added an “EPR Reports” tab in Seller Central, delivering CSV dashboards for France and Germany. The French report shows two categories (packaging...
Seller Central News
Johanna shifted from eBay to Amazon with a single‑SKU launch (200 units of a ceramic mug) using FBA and the Auto‑Restock feature. Within weeks she lifted...
Helium 10 Blog
Starting early 2024 Amazon upgraded Transparency to act as a post‑purchase marketing channel. Brands can attach 15‑30 second video embeds, cross‑sell referrals...
Seller Central News
Amazon launched a new “Selling Applications” card on the Seller Central homepage this week, giving a real‑time view of every open product‑approval request....
Seller Central News
Amazon has launched the A+ Brand Story module – a dedicated “From the Brand” carousel that appears on every product detail page. Sellers can add up to 19...
Seller Central News
Amazon launched Brand Story, a new A+ Content feature giving brand-registered sellers a dedicated carousel section on product pages to showcase brand identity...
Seller Central News
Amazon launched Brand Story, a new A+ Content feature that lets brand-registered sellers create an immersive carousel-based brand showcase and publish it...
Seller Central News
Amazon launched the Brand Story module for A+ Content, adding a dedicated carousel that can hold up to 19 scrollable cards. After a single setup, the story...
Seller Central News
Starting this quarter, Amazon Transparency adds video playback, cross‑sell suggestions, and deal highlights to the scan verification screen. Brands in Brand...
Seller Central News
Helium 10’s new FAQ shows that running Xray demand checks can cut first‑three‑month return rates by 30%, while using Cerebro for a "silicone kitchen spatula"...
Helium 10 Blog
Amazon reaches over 300 million active shoppers. A Professional seller account costs €39/month plus 7‑15% referral fees, and products that sell ≥200...
Helium 10 Blog
Amazon allows up to 2,000 child SKUs per hidden parent ASIN. A pilot upload of 3‑5 children validates the chosen variation theme, and live variations typically...
Helium 10 Blog
Amazon’s unified “Contact Us” portal lets sellers open cases directly from Seller Central, auto‑populating order IDs and ASINs (e.g., CS‑1234567‑7890)....
Helium 10 Blog
In early 2020 a third‑generation goldsmith moved to Amazon FBA and posted €100 000 net sales in the first 12 months. Using Helium 10 Xray, Brand Registry and a...
Helium 10 Blog