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Amazon KDP now lets FBA sellers publish on‑demand paperback guides (e.g., a $12.99 title that yields ~ $6.50 royalty after $2‑$4 printing cost). A case study...
Helium 10 Blog
Amazon DSP, launched in 2012, enables sellers to programmatically buy display, video and audio ads on Amazon.com, Fire TV, Kindle and third‑party sites using...
Helium 10 Blog
On June 15, Helium 10 reported that Amazon’s Brand Analytics dashboard was overhauled, removing the “Buy Box Winners” and “Market Basket Analysis” tabs and...
Helium 10 Blog
Amazon’s recent policy shift now requires proof of safety and labeling compliance before product activation, and long‑term storage fees kick in after 365 days...
Helium 10 Blog
Amazon now applies a “reduced discoverability” penalty instead of immediate suspension for fake‑review violations. Flagged ASINs are pushed from page 1 to...
Helium 10 Blog
Export the 30‑day Search Term report and add exact‑match keywords with ≥3 clicks and >5 % conversion, then rotate two headline images and copy every 7‑10 days...
Helium 10 Blog
Amazon sellers can acquire shopper emails for under $0.01 each and see 2‑5× higher conversion than organic search. Using Klaviyo or Mailchimp, automated flows...
Helium 10 Blog
The Helium 10 episode details a $100 K FBA launch plan that splits 40% to inventory, 30% to paid ads, 15% to Helium 10 tools and 15% as cash reserve. It...
Helium 10 Blog
U.S. e‑commerce is set to top $1 trillion, intensifying Amazon competition. The guide’s #8 tactic—sending a handwritten thank‑you note with a branded...
Helium 10 Blog
Amazon Live, launched in 2016, lets sellers run shoppable video streams via the free Amazon Live Creator dashboard. Instant purchase cards let viewers add...
Helium 10 Blog
The article warns that over‑reliance on broad‑match can consume up to 40% of an Amazon PPC budget, missing negative keywords wastes about $1.2 M each month,...
Helium 10 Blog
In April 2024 Amazon deactivated more than 10,000 ASINs that were not entered into the new Lucid registration system. Sellers had to upload every active SKU by...
Helium 10 Blog
On June 8 2022 Helium 10 announced that Amazon’s Sponsored Display now includes a Matched Target Reporting layer. The daily‑refreshed report breaks down...
Helium 10 Blog
Episode 350 of the Serious Sellers Podcast (early 2024) introduced a three‑phase ‘Maldives Honeymoon’ launch that cut organic ranking time from ~30 days to...
Helium 10 Blog
Helium 10 launched the Bigger.Better.Launch webinar series and unveiled new tools: an AI Keyword Generator (e.g., “cargador inalámbrico rápido para...
Helium 10 Blog
In early 2024 Helium 10 launched the Bigger Better Launch program for German‑speaking sellers, delivering monthly upgrades such as Magnet’s German autocomplete...
Helium 10 Blog
Liran Hirschkorn advises sellers to audit the last 30‑day campaign data, pausing any keyword with ACOS > 30% and CTR < 0.5%, then split budgets 40% brand‑wide,...
Helium 10 Blog
On June 1 2022 Amazon raised the Remote Fulfillment base charge to $0.40, increased the per‑pound rate to $0.55 and added a $0.10 handling surcharge for...
Helium 10 Blog
Amazon KDP lets authors publish e‑books and paperbacks with no upfront printing cost. E‑books priced $2.99‑$9.99 earn a 70% royalty, while a $24.99 paperback...
Helium 10 Blog
Mexican sellers can cut product costs by 15‑30% by sourcing locally and qualify for 0% duty with a USMCA certificate of origin. Air freight from Guadalajara to...
Helium 10 Blog