#171 – Amazon Para Marcas
In March 2026 Amazon launched a refreshed brand suite: a drag‑and‑drop Storefront Builder that can launch a full storefront in ~90 minutes, CSV‑driven A+...
Helium 10 Blog
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In March 2026 Amazon launched a refreshed brand suite: a drag‑and‑drop Storefront Builder that can launch a full storefront in ~90 minutes, CSV‑driven A+...
Helium 10 Blog
GS1 Germany released a new 14‑digit Digital Product Identifier (DPI) on 28 Feb 2024, with a migration deadline of 31 Dec 2025. The DPI is stored in a...
Helium 10 Blog
Kian Golzari warned that the U.S. 2025 tariff schedule will raise duties on several categories, e.g., a 7% hike on silicone kitchen tools from Shenzhen. He...
Helium 10 Blog
On 4/4/25 the U.S. Treasury announced new import duties that take effect immediately, adding up to 12% duty on items like ceramic mugs and an extra 8% on...
Helium 10 Blog
Early 2024 Amazon automatically migrated every Sponsored Display campaign to a conversion‑based optimization model, removing Reach and Page Visit objectives....
Advertising API Release Notes
Amazon is running a limited‑time incentive for brand‑new FBA sellers: a flat 5 % referral fee (instead of the usual 8‑17 %) and zero monthly inventory‑storage...
Seller Central News
Amazon's new AI‑powered interest‑first search, launching before Prime Day (April 2, 2025), ranks items by shopper behavior tags. Prime Day lightning‑deal...
Helium 10 Blog
Amazon released official SP-API SDKs for Java and PHP on 2024-11-15, adding Maven artifact com.amazon:selling-partner-api-java:1.2.0 and Composer package...
SP-API Changelog
Amazon's Services API now supports an `estimatedArrivalTime` object on the `serviceFulfillment` endpoint, allowing sellers to send a start‑time and end‑time...
SP-API Changelog
Amazon will enforce new listing attribute rules and refreshed enumeration values via the SP‑API on April 27 2025. Fields like “material” for apparel become...
SP-API Changelog
In August 2025 Amazon’s marketplace held about 9.7 million registered seller accounts, but only 1.9 million were active, a 20 % active‑to‑total ratio. Active...
Helium 10 Blog
Amazon launched the Business Price Action Panel this quarter as a new tab in Manage All Inventory. The dashboard merges pricing data, real‑time competitive...
Seller Central News
In early 2024 Amazon.co.za opened Grocery and Pet‑Food categories, allowing listings of consumables and animal‑care items. Sellers must upload safety...
Seller Central News
Amazon’s new “toppling furniture” policy forces sellers of freestanding items to submit accredited lab test reports, compliance certificates, and spec sheets...
Seller Central News
Amazon launched the Business Price action panel in Seller Central this month, offering professional sellers automated pricing recommendations, competitive...
Seller Central News
In early March 2024 Helium 10 streamed episode #652, where ten e‑commerce pros recommended tactics such as testing TikTok Shop and Walmart Marketplace for...
Helium 10 Blog
Amazon's 2024‑2025 fee updates add an aged‑inventory surcharge up to 15% after 365 days, a $0.30 per‑unit inbound placement fee for single‑center shipments, a...
Industry News
Amazon will raise the per‑redemption fee for Sponsored Coupons and add a per‑unit surcharge for Lightning Deal participation effective June 2 2025. The new...
Helium 10 Blog
In March 2025 Amazon upgraded Rufus with mood‑based browsing, a desktop AI answer bar, and an image relevance scoring engine. The beta saw ~190 000 queries per...
Advertising API Release Notes
Amazon’s Search Query Performance (SQP) report in Brand Analytics shows the exact shopper phrases that lead to sales and their conversion rates. For example,...
Helium 10 Blog