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Amazon DSP saw a 47.46% CPM jump in 2026. Applying a 3‑impression daily cap cut CPM from $12 to $7 and lifted sales by 12%. Caps can be set per campaign or...
SellerApp Blog
Amazon unveiled Jayhawk AR glasses in September 2025 to compete with Meta's Ray-Ban Stories. Features include Alexa integration, 8-hour battery life, real-time...
SellerApp Blog
The 2026 benchmark report shows Amazon DSP’s Private Marketplace delivers viewability rates above 80% and click‑through rates 15% higher than the open...
SellerApp Blog
In 2026, SellerApp offers an automated bid‑adjustment engine and AI‑generated title suggestions, while SellerSprite delivers real‑time price drop alerts and...
SellerApp Blog
New platforms such as Pacvue, Permutua, SellerApp and Teikametrics now unify Amazon PPC, DSP and AMC data, adding COGS‑based margin calculations and visual AMC...
SellerApp Blog
Amazon DSP layered audiences can raise ad relevance by ~30% and a three‑step creative sequence lifts retargeted conversion rates by about one‑third. Structured...
SellerApp Blog
Amazon sellers with 1,000+ SKUs and $100,000+ monthly ad spend are shifting from simple profit trackers to integrated platforms that combine profitability,...
SellerApp Blog
Canada’s Amazon marketplace now hosts ~80,000 sellers and is projected to exceed CAD 100 billion in sales by end‑2026. CPC for Sponsored Products rose from...
SellerApp Blog
Amazon has launched Ads Agent, an AI‑powered campaign manager now in beta for a limited group of DSP advertisers and Amazon Marketing Cloud members. The tool...
SellerApp Blog
In 2026 UK sellers who shift from pure spend to disciplined PPC stewardship can cut ACOS from over 30% to 18% and lift ROAS by 25% within two months. Agencies...
SellerApp Blog
Amazon service agencies are using SOPs, API‑driven inventory sync and rule‑based PPC automation to scale from 10 to 100 clients without hiring. Automation cuts...
SellerApp Blog
Amazon Lens Live, introduced in early 2024, enables shoppers to point their phone camera at any product and be taken directly to the matching Amazon listing....
SellerApp Blog
Amazon Prime Day 2026 is set for June 23‑24, moving the event eight weeks earlier than the traditional July slot. Sellers must have Prime‑eligible inventory in...
SellerApp Blog
Amazon’s dynamic pricing engine can adjust a SKU 3‑5 times per day, using a “price‑to‑win” calculation that respects seller‑defined rules such as a 12 %...
SellerApp Blog
AI‑driven PPC platforms can cut manual bid work from ~4 hours to 30 minutes (Case 1) and lift ad‑attributed sales within a two‑week window (Case 2) when...
SellerApp Blog
Amazon’s updated FBA prep rules mandate that every unit carry an FNSKU label before it leaves the seller’s warehouse and must be shipped within a 30‑day...
SellerApp Blog
Amazon’s Sponsored TV lets U.S. sellers run 15‑second video ads on the homepage and product pages, requiring Brand Registry and an active Storefront. A typical...
SellerApp Blog
Amazon Creative Assets (ACA) centralizes product images, videos and branding files in a searchable library. Early adopters in 2024 report a 30% cut in...
SellerApp Blog
In May 2026 analysts highlighted new quality benchmarks for online gambling sites, including three‑click navigation, inventories of 2,000+ games, AES‑256...
SellerApp Blog
Early 2020 COVID‑19 (SARS‑CoV‑2) led Amazon to add temperature checks, universal masks and HEPA filtration. 81% of cases are mild, incubation 1‑14 days, and...
SellerApp Blog