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Amazon’s Search Query Performance dashboard now includes an “ASIN view” that lines up your product against the ten highest‑ranking ASINs for any keyword,...
Seller Central News
Amazon posted sub‑minute tutorial clips showing brand‑registered sellers how to add Video widgets, Shoppable Image tiles, a Homepage carousel, Best‑seller...
Seller Central News
In March 2026 Helium 10 launched an AI‑enhanced Listing Builder that generates a title, five bullet points and a 200‑word description in seconds, creates up to...
Helium 10 Blog
In early 2024 Amazon opened dedicated Used Books and Used Video Games categories for sellers who complete a new approval workflow. Approved sellers can list...
Seller Central News
In Helium 10 episode #445, an 8‑figure Amazon brand rebuilt a backpack listing, using a 200‑character title that places the primary keyword first, a benefit...
Helium 10 Blog
Amazon has added SAFE-T claim filing and management to the Seller mobile app, allowing sellers to submit reimbursement disputes, track claim status, and...
Seller Central News
Amazon’s Seller mobile app now includes a dedicated SAFE‑T button on iOS and Android, letting sellers file and track SAFE‑T claims in‑app. The new workflow...
Seller Central News
Lisett Lees reveals that over 70% of top‑selling brands now run Amazon Posts, and sellers publishing at least three Posts per week see a 5‑10% lift in...
Helium 10 Blog
Amazon’s Manage Your Experiments (MYE) now auto‑assigns a 50/50 traffic split, 95% confidence threshold and dynamic test length, launching experiments with one...
Seller Central News
Amazon’s Manage Your Experiments (MYE) tool now adds smart defaults that auto‑fill a 7‑14 day test length, a 50/50 traffic split and an “auto‑conclude on 95 %...
Seller Central News
Amazon’s Budget Rules in Campaign Manager let sellers auto‑increase daily budgets by a set percentage (e.g., 30‑40%) using schedule‑based or performance‑based...
Seller Central News
Amazon's Manage Your Experiments (MYE) now auto‑applies smart defaults—50/50 traffic split, 95% confidence threshold, and auto‑concludes once statistical...
Seller Central News
Amazon’s Manage Your Experiments console now uses “smart defaults” that pre‑fill a 50/50 traffic split, 95 % confidence level and run‑until‑significance mode,...
Seller Central News
The #71 Pan‑European Program lets sellers list on Amazon’s five largest EU marketplaces (DE, FR, IT, ES, UK) using a single inventory pool and the Pan‑European...
Helium 10 Blog
Amazon has launched an automated tool that lets existing European sellers expand to up to nine EU marketplaces in just three business days, automatically...
Seller Central News
Amazon has launched the European Expansion Accelerator, an automated tool that sets up sellers across all nine EU marketplaces in three working days, handling...
Seller Central News
Amazon has launched a desktop‑only Subscribe & Save tracking dashboard in Seller Central, consolidating enrollment status, active subscriber counts, discount...
Seller Central News
Amazon’s new Impact Dashboard in the Brand Registry portal gives sellers a single view of automated IP protections, displaying total infringing ASINs removed...
Seller Central News
In early 2024 Amazon added a Subscribe & Save tracking dashboard to Seller Central desktop. The pane shows enrollment status for each SKU, active subscription...
Seller Central News
Amazon tripled the Vine program enrollment cap from 60 to 200 ASINs, letting sellers build review profiles across far more products simultaneously. This is...
Seller Central News