Every update. One feed.
Amazon requires all general service lamps (incandescent, CFL, LED, OLED) to meet DOE energy efficiency standards of 45 lumens per watt and submit compliance...
Seller Central Help Hub
Amazon's Project Zero is an invite-only program that lets qualified brand owners instantly remove counterfeit listings. It requires Brand Registry enrollment,...
Seller Central Help Hub
Amazon's dietary supplement policy requires third-party testing through accredited TIC providers, FDA-compliant labeling, cGMP facility certification, and...
Seller Central Help Hub
Amazon's Refund at First Scan policy automatically refunds buyers when returned items are first scanned at carrier locations, before sellers receive them. This...
Seller Central Help Hub
Amazon requires sellers of fuel-powered engines, outdoor power equipment, generators, marine motors, and certain vehicles to provide a valid EPA Certificate of...
Seller Central Help Hub
Error 18551 is Amazon's trademark misuse violation, triggered when sellers use unauthorized brand names, logos, or trademark symbols in listings. Unresolved...
Seller Central Help Hub
Amazon requires a unique GTIN for each sellable configuration. A 6‑pack of yoga blocks using the single‑item UPC caused a listing merge and a temporary...
Seller Central Help Hub
Amazon now mandates that every baby‑food listing (ages 4‑24 months) include a current GFSI‑aligned SQF or GMP certificate and an exact age‑range label on the...
Seller Central Help Hub
In early 2024 Amazon switched the default buyer contact to a masked proxy number (e.g., 1‑800‑555‑0199) with a unique five‑digit extension per order. Carriers...
Seller Central Help Hub
Amazon policy states seller accounts are tied to the original legal entity and cannot be transferred. When a business is sold, the new owner must open a fresh...
Seller Central Help Hub
Amazon prohibits text, logos, watermarks, and graphics on main product images and swatches. Non-compliant images can be removed and listings suppressed from...
Seller Central Help Hub
Amazon's A-to-z Claims Process handles property damage and personal injury claims from defective products. Claims under $1,000 are resolved by Amazon at no...
Seller Central Help Hub
Amazon requires sellers to carry at least $1 million in commercial liability insurance within 30 days of exceeding $10,000 in monthly sales. The policy must...
Seller Central Help Hub
Amazon now enforces a strict New‑only policy for all medical devices, requiring sealed manufacturer packaging and all original accessories. Sellers must obtain...
Seller Central Help Hub
Covers the most common error messages encountered during Amazon Brand Registry enrollment, including trademark format issues, already-enrolled brands,...
Seller Central Help Hub
Error 100234 blocks any image that matches Amazon's prohibited visual library, even after minor edits. The system flags reused or stock photos; images must be...
Seller Central Help Hub
Amazon Renewed quality standards define the minimum product condition, testing, cosmetic, and packaging requirements sellers must meet to list refurbished...
Seller Central Help Hub
Amazon's recalled products policy explains how sellers are notified of government and manufacturer-driven recalls, and outlines the immediate actions required...
Seller Central Help Hub
Amazon's Brand Name policy requires sellers to accurately represent whether products are branded or generic in their listings. Violations can lead to listing...
Seller Central Help Hub
Error 100005 is Amazon's listing suppression for products with persistently high return rates. It enforces a mandatory 7-day pause and requires sellers to fix...
Seller Central Help Hub