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In early 2024 Amazon reduced the referral fee for clothing items priced at $14.99 or less from 17% to 5%. The change saves sellers $1.20 on a $10 shirt and...
Curated Industry News
In early 2024 Amazon added the FBA Returns Dashboard to Seller Central, giving FBA sellers a single hub that aggregates return data, trend charts, instant...
Seller Central News
Helium 10’s episode #586 showcases AI‑driven product discovery that cuts research time by ~30%, a real‑time pricing engine that trims stock‑out risk for...
Helium 10 Blog
Amazon will extend its multi‑seller image carousel to softlines and consumables within the next quarter, enforcing a three‑image minimum (white‑background,...
Seller Central News
Amazon added a Listings Management Migration Guide with a use‑case guide, a GitHub repo of Java/Python/Node samples, and a 20‑minute YouTube walkthrough. The...
SP-API Changelog
On 14 August 2024 Amazon adds a new ineligibility enum FBA_INB_0342 to the getItemEligibilityPreview API, flagging offers that cannot use manufacturer barcodes...
SP-API Changelog
A former mortician built an Amazon adult‑wellness brand that hit $2 million in annual sales within two years by targeting keywords with >10 k monthly searches...
Helium 10 Blog
Amazon has postponed the launch of low-price FBA fees in Belgium from October 2024 to early 2025. The fees affect items priced at €12 or less including VAT,...
Seller Central News
Amazon has postponed the Belgian low‑price FBA fee tier from its original 1 Oct 2024 launch to an unspecified date in early 2025. The new tier will apply only...
Seller Central News
Amazon lowered FBA fulfillment fees on Amazon.pl by about 50% effective March 12 2024. Domestic and cross‑border orders now cost roughly €1.20 per 500 g unit...
Seller Central News
In April 2024 Amazon rolled out an upgraded Size Chart builder with instant validation that scans CSV/Excel files the second they are dropped, flagging missing...
Seller Central News
In March 2024 Amazon rolled out a real‑time size‑chart validation tool for Brand Registry sellers. The system instantly flags mandatory errors on CSV/Excel...
Seller Central News
Amazon's size chart self-serve tool now provides real-time error detection and guided fixes during upload, replacing the old submit-and-wait process. The...
Seller Central News
Helium 10’s 2023 platform refresh added Search Query Performance (SQP) and Product Opportunity Explorer (POE). SQP shows impressions, clicks, CTR, conversion...
Helium 10 Blog
Amazon has introduced a fixed-rate digital services fee applied on top of existing selling fees to offset government-imposed digital services taxes. Rates vary...
Seller Central News
Amazon has migrated all UK and EU seller agreements from ASE to a new entity (AEU), changing how VAT is applied to selling fees. Sellers in affected countries...
Seller Central News
Amazon has moved all UK and EU seller contracts from Amazon Services Europe S.à r.l. (ASE) to a new Luxembourg entity, Amazon Europe EU S.à r.l. (AEU)....
Seller Central News
The Helium 10 podcast presents a 10‑step framework for building an Amazon brand, urging sellers to file a USPTO trademark within 30 days, enroll in Brand...
Helium 10 Blog
Episode #138 shows that diversifying across private‑label, wholesale and arbitrage can turn a 30% sales drop into a 45% revenue increase. Amazon’s network lets...
Helium 10 Blog
Tobias Zuber’s Helium 10 podcast outlines a match‑type segmentation (Exact, Phrase, Broad) and a 48‑hour bid cadence that kept a cosmetics brand’s ACoS under...
Helium 10 Blog