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Amazon is now enforcing the EU Radio Equipment Directive, requiring every wireless electronic listing to show a USB‑C port (IEC 62680‑1‑2), six new charging...
Seller Central News
Helium 10’s Sep 27 2024 briefing announces TikTok Search Ads (CPC as low as $0.28) and a U.S. tariff review that could raise Chinese‑origin duties 5%–15%. It...
Helium 10 Blog
Amazon rolled out a comprehensive revision of listing attributes on September 29 2024, removing redundant fields such as Fabric Type and tightening enumeration...
SP-API Changelog
Effective September 30 2024, Amazon will require sellers to upload and receive approval for all mandatory compliance documents before a new ASIN in regulated...
Seller Central News
Amazon will ban indoor LPG cabinet heaters from its marketplace effective October 14, 2024. Listings that remain live after that date will be automatically...
Seller Central News
Amazon Accelerate unveiled 20+ new tools, including a unified advertising hub and proactive inventory‑health alerts that flag SKUs 14 days before low stock....
Helium 10 Blog
Amazon has launched the generative‑AI shopping assistant Rufus for UK mobile‑app users, with a wider rollout planned over the next few weeks. The AI pulls...
Seller Central News
In early 2024 Amazon introduced a dedicated “Safety & Regulatory Information” compliance block on EU product detail pages, moving GPSR certificates, CE marks...
Seller Central News
Effective 30 December 2024 the EU Deforestation‑Free Product Regulation (EUDR) obliges Amazon sellers to prove that cattle, cocoa, coffee, palm oil, rubber,...
Seller Central News
The EU Deforestation Regulation (EUDR) is now in effect, requiring Amazon sellers of products derived from cattle, cocoa, coffee, palm oil, rubber, soya, and...
Seller Central News
Amazon now inserts Sponsored Product ads into Rufus AI chat responses, showing them alongside the assistant’s recommendation. Eligibility scoring now combines...
Advertising API Release Notes
In 2024 Amazon shipped over 5 billion items with same‑day or next‑day delivery, a 30 % YoY increase, and now covers more than 120 U.S. metros. AI‑driven...
Seller Central News
Amazon has moved GPSR compliance to a dedicated tile on the Account Health page; the cut‑off date has passed and any non‑food EU listing lacking the...
Seller Central News
Amazon is changing its EU/UK B2B VAT logic, giving tax‑authority records priority over the VAT number and address entered in Seller Central. The rule, applied...
Seller Central News
Effective December 2024, Amazon mandates ISO‑17712 RFID seals on every full‑truck‑load (FTL) and intermodal shipment to its fulfillment centers. The seal’s...
Seller Central News
Amazon has cut the unfulfillable inventory removal window in the UK and EU from 30 days to 23 days, effective immediately. Items without an automated handling...
Seller Central News
Effective 1 October 2024 the UK permanently accepts the EU CE mark for 21 regulated product groups, removing all UKCA transition deadlines. Amazon sellers can...
Seller Central News
Amazon will roll out a new FBA fee schedule on Jan 1 2026, introducing weight‑based bands, three price tiers (under $10, $10‑$25, over $25), and higher inbound...
Industry News
Optimizing Amazon listing images can double CTR—from 1.2% to 2.8%—and lift conversion from 6% to 9% as shown in a silicone mat case. Use a pure white...
Helium 10 Blog
On August 23, 2024 Amazon required coupons to be linked to a single child ASIN, introduced a default auto‑apply ceiling of five uses per shopper, and added a...
Helium 10 Blog