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Aligning listings with shopper language—e.g., using phrases like “keeps coffee hot for 8 hours” in titles—boosted a Bluetooth speaker’s conversion from under...
Helium 10 Blog
Target high‑volume keywords (e.g., “BPA‑free insulated bottle” with 12 k monthly searches) and run a $15‑per‑day Sponsored Products campaign, which can add 3‑5...
Helium 10 Blog
Amazon sellers can select an Individual plan ($0.99 per order) or a Professional plan ($39.99/month) and must keep product titles under 200 characters, provide...
Helium 10 Blog
In February 2026 Amazon launched a new on‑demand “Advertising Quick‑Tips” video series in Seller University. The 3‑minute tutorials cover match‑type layering,...
Seller Central News
Starting early 2024 Amazon shifted buyer‑initiated cancellations for seller‑fulfilled items from the Buyer‑Seller Messaging inbox to a red “Cancellation...
Seller Central News
The Helium 10 episode shows how sellers can turn a popular brand item into a niche accessory, boosting margins from 12 % to 28 % and gaining visibility. A case...
Helium 10 Blog
Amazon added a Live Chat channel to the VAT Services dashboard this week, offering instant help in English, German, French, Italian and Spanish. The feature...
Seller Central News
In February 2026 Amazon launched the VAT Live Chat feature in Seller Central, giving VAT‑enrolled sellers a real‑time chat window that replaces the previous...
Seller Central News
Amazon expanded its Customizable Products program to Amazon.ca in early 2024, allowing sellers to add text fields, image uploads, drop‑down selectors with...
Seller Central News
On April 26 2022 Amazon added the optional software_update_supported_to_date attribute for 49 categories across eight EU marketplaces. Sellers must include an...
SP-API Changelog
Joseph Wang grew his first brand from a single bamboo spatula to a 10,000‑unit portfolio, achieving >30% profit margins using Sponsored Products. After selling...
Helium 10 Blog
Effective immediately, Amazon has removed the manual “Grade and Resell” upload screen for the UK marketplace and now requires sellers to enable the “Enable...
Seller Central News
Amazon is removing the manual “Submit Grade and Resell” button for the UK FBA Grade and Resell programme and moving the workflow to the unfulfillable‑inventory...
Seller Central News
Launching a private‑label brand on Amazon lets sellers register a trademark, enroll in Brand Registry and unlock A+ Content, anti‑counterfeit tools, Sponsored...
Helium 10 Blog
Amazon introduced an iOS home‑screen widget for the Seller app (requires iOS 14+ and app version 2.6.0+) that launches a camera‑based barcode or visual search...
Seller Central News
Amazon launched an iOS home screen widget for the Seller app that lets sellers search products via barcode scanning or object recognition without opening the...
Seller Central News
In March 2024 Amazon added an iOS home‑screen widget for the Seller app (iOS 14+). The widget launches barcode or visual product search with one tap, cutting...
Seller Central News
Effective immediately, Amazon.de expands the SAFE‑T (Seller Assurance for E‑commerce Transactions) program to include refunds issued by Customer Service by...
Seller Central News
Guatemalan merchants can open a U.S. Professional Seller Central account, link a Payoneer or Wise USD bank, and ship via FBA or FBM. Example: 800 handcrafted...
Helium 10 Blog
Amazon rolled out STEP (Seller Tier Evaluation Program) recommendations in the Seller mobile app this week. Sellers see ASIN‑level alerts in the navigation...
Seller Central News