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On Dec 1 2021 the Helium 10 Buzz podcast reported Amazon’s record Black Friday sales and the launch of a fully robotic fulfillment center in Abu Dhabi. It also...
Helium 10 Blog
In Helium 10 podcast episode 302, entrepreneur Melisa Vong revealed how she built a seven‑figure Amazon brand while keeping ad spend under 5 % of revenue. She...
Helium 10 Blog
Episode 300 shows that moving the brand to the front of a title lifted a test SKU from position 27 to 19 and added 7 % add‑to‑cart after swapping to a...
Helium 10 Blog
Helium 10 released the second half of its “22 Product Research Strategies for 2022” series, adding twelve new tactics. Tools like Black Box, Xray, Trendster,...
Helium 10 Blog
On November 17, 2021 Helium 10 released a Buzz episode highlighting a pre‑Black Friday discount engine that lifts conversion by ~30%, a 5% brand‑referral...
Helium 10 Blog
During the 2021 holiday rush, a brand added a 15‑second Sponsored Brands video ad, lifting total sales about 25% and raising conversion from 3.2% to 4.1% while...
Helium 10 Blog
In early 2022 Helium 10 released Podcast Episode 298 (starting at 2:50) unveiling the first 11 of a 22‑step product research framework. The tactics use metrics...
Helium 10 Blog
Helium 10 announced the Trusted Partner Directory expansion, now listing vetted providers for photography, PPC management, and brand protection, with early...
Helium 10 Blog
The guide shows how to uncover low‑competition Amazon niches using data: "adjustable laptop stand" had 12,000 monthly searches, a low competition index and...
Helium 10 Blog
Helium 10’s webinar advises sellers to audit the last 30 days of Sponsored Products data, pause keywords below 0.5 % CTR, raise top‑performing bids by 10‑15%,...
Helium 10 Blog
Amazon sellers are tapping China’s 1688.com, where unit costs can be $5‑$10 lower (≈50 % discount vs. Alibaba) and minimum orders as low as 5‑10 units. By...
Helium 10 Blog
Scott Deetz (Freedom Ticket 3.0) urges Amazon sellers to embed an exit strategy from day‑one, using a five‑year horizon and the four exit pillars (brand...
Helium 10 Blog
Helium 10’s Listing Analyzer scores each listing element 0‑100, flags gaps, and suggests edits such as adding ‘dishwasher safe’ to bullet 2. In a test,...
Helium 10 Blog
Janelle Page shared a three‑month full‑cycle launch framework that helped her brands exceed $200 M in Amazon sales and cross the $100 M nine‑figure milestone....
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In early March 2024 Helium 10 announced new tools: auto‑refreshing inventory alerts, the Opportunity Finder research suite, a Policy Guard compliance scanner,...
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Helium 10’s interview shows three tactics that lifted conversion from 7% to 11% in two weeks for a silicone baking‑mat, added a 15% conversion bump after...
Helium 10 Blog
Zach Benson outlines a micro‑influencer framework where creators with 5K‑50K followers drove a 27% lift in Amazon click‑throughs and allowed sellers to cut ad...
Helium 10 Blog
Amazon launched the Product Opportunity Explorer (POE) in early 2024, merging search volume, sales forecasts and competition data in Seller Central. The free...
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Amazon sellers can file a word mark for $250 per class or a design (logo) mark for $350 per class via the USPTO TEAS portal. Registrations require renewal at...
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Helium 10’s PPC Talk #289 (2024‑03) details Amazon Advertising’s new UI that groups campaigns by goal (Sponsored Products, Brands, Display) and introduces...
Helium 10 Blog