Every update. One feed.
Amazon launched the Recalls Logistics Service (RLS) in Seller Central, automating notification, refund, prepaid return label and disposal for U.S. third‑party...
Advertising API Release Notes
Oliver Feldkircher outlines Amazon .at SEO tactics, urging sellers to use Helium 10’s Cerebro for German keyword discovery and fill the 250‑character backend...
Helium 10 Blog
In 2024 Amazon sellers' earnings range from a few hundred dollars to six‑figure revenues, with private‑label margins hitting 45% and referral fees up to 15%...
Helium 10 Blog
Amazon Vine lets FBA sellers enroll SKUs with fewer than 30 reviews, a minimum 3.5‑star rating and Brand Registry. A $27 kitchen timer incurs a $32 Vine...
Helium 10 Blog
Helium10’s Magnet and Cerebro identified 30‑40 high‑potential keywords per SKU, then a three‑tier campaign (Auto 20%, Manual Broad 30%, Manual Exact 50%) was...
Helium 10 Blog
In early 2024, Helium 10 highlighted TikTok’s algorithmic amplification, noting that a single organic video can reach millions of For You feeds without ad...
Helium 10 Blog
In Helium 10 episode #534, a former LEGO ad lead eliminated 33% of low‑performing keywords in the first 30 days, cut stock‑outs by roughly 20% with...
Helium 10 Blog
Amazon’s recent policy updates now require explicit condition descriptors for every used listing and have raised long‑term FBA storage fees. Sellers must adapt...
Helium 10 Blog
In early 2024 Amazon partnered with Deloitte to embed a “Deloitte Brokerage” option in Seller Central’s cross‑border shipping tool, charging a flat €52.50 per...
Seller Central News
Amazon Associates now features variable commission rates of 1‑10% (Kindle devices earn 10%), a 24‑hour click attribution window (90‑day cart window), and new...
Helium 10 Blog
On February 8, 2024 Amazon added audience‑specific coupons, city‑level Sponsored Display targeting, and a long‑term storage fee preview that could cut fees by...
Helium 10 Blog
Amazon's Low‑Price FBA program for 2026 raises the per‑unit fulfillment discount to $0.86 (up from $0.77 in 2025) for items priced under $10, enrolls...
Industry News
In March 2024 Amazon opened Remote Fulfillment Brazil for existing FBA sellers. Helium 10 responded by adding full Brazil‑marketplace support, letting all...
Helium 10 Blog
In early 2024 a seller launched a stainless‑steel kitchen organizer priced at $38 (≈100% higher than the $19 average) and generated $45,000 in sales within 14...
Helium 10 Blog
In early 2024 Amazon added a mandatory “Delivery Window” field to the Send to Amazon tool for all FBA shipments using non‑partnered carriers. Sellers must...
Seller Central News
Amazon has refreshed the Premium Navigation Carousel in A+ Content with a new clickable tab interface and translucent overlays, adding mobile‑first swipe...
Seller Central News
Amazon has automatically enrolled Australian FBA sellers in a donations program that redirects disposed inventory to charities. Sellers should check their...
Seller Central News
Episode 113 of the Helium 10 podcast shows how a hybrid SEO‑PPC approach can cut ad spend by over 60% (e.g., $800 → $300) while boosting organic rank from 78...
Helium 10 Blog
In the Helium 10 podcast episode #113 (spring 2024), Timo Bock shows how he shifted Amazon FBA stock to German retail, cutting lead time from 7 days to 2 days,...
Helium 10 Blog
Amazon has added four new brand performance metrics to the Build Your Brand page in Seller Central, including search ratio, rating, conversion rate, and...
Seller Central News