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A Helium 10 video shows two repeatable methods that uncovered a product nine months before launch, generating tens of thousands of dollars in sales. The...
Helium 10 Blog
The guide explains Amazon Share of Voice (SOV) – e.g., 24% SOV for “vegan protein powder” – and Share of Shelf (SOS) – e.g., 33% SOS for “organic cotton...
Helium 10 Blog
Amazon Share of Voice (SOV) measures the percentage of search impressions a brand captures for a keyword, calculated via Amazon Brand Analytics. For the term...
Helium 10 Blog
Amazon will launch Amazon Retail Ads in late 2026, letting merchants embed a JavaScript tag or SDK snippet on their sites to serve Amazon‑sourced product ads....
Helium 10 Blog
Amazon raised its 2024 long‑term storage surcharge by roughly 10% and added $0.30 per unit to pick‑and‑pack fees for items under 1 lb. The changes pushed many...
Helium 10 Blog
In Helium 10 episode #164, Rodrigo Pinto outlines a seller mindset that uses real‑time metrics (e.g., a 15 % dip in conversion rate) and a 10 % profit...
Helium 10 Blog
Helium 10 founder Bradley released ten Amazon‑selling tactics that rely on Helium 10 tools such as Black Box, Cerebro, Magnet, Adtomic, Alerts and the...
Helium 10 Blog
Amazon will extend its EU Fair Competition commitments to the Irish marketplace later this year. All sellers on Amazon.ie must meet the same Prime criteria –...
Seller Central News
Amazon.ca now automatically translates English text embedded in product images to French for shoppers using the French interface, leveraging a proprietary...
Seller Central News
Amazon now limits GET_VAT_TRANSACTION_DATA to be called on or after the 3rd calendar day of each month. Requests on the 1st or 2nd return a FATAL error....
SP-API Changelog
Helium 10’s “TACoS Tuesday” webcast answered 20 top Amazon PPC questions, showing how allocating $2,000 to Sponsored Brands and shifting 30% of spend to exact...
Helium 10 Blog
In early 2024 Amazon launched the Inventory Defect and Reimbursement (IDR) portal, a single dashboard that aggregates warehouse loss, damage and return‑defect...
Seller Central News
Helium 10 episode #163 shows how enrolling in Amazon Brand Registry unlocks A+ Content, Sponsored Brands and Storefronts. Nino Borgia explains that these tools...
Helium 10 Blog
Episode #163 reveals Friedemann’s one‑keyword SEO tactic, urging sellers to build the entire Amazon listing around a single high‑intent phrase such as “organic...
Helium 10 Blog
Amazon has reopened its 10‑week Sustainability Accelerator for EU and UK sellers, offering up to £20,000 in grant money and advertising credits plus a...
Seller Central News
Amazon has reopened applications for the second edition of its Sustainability Accelerator, a 10‑week program for EU and UK early‑stage brands that offers up to...
Seller Central News
Helium 10 episode #632 highlighted a seller who turned a dog’s joint disorder into a pet‑health supplement, secured a free Amazon editorial feature, and saw a...
Helium 10 Blog
Amazon added roughly 900,000 new sellers globally in 2024, but high attrition, rising fees, and intensifying competition mean most newcomers will struggle to...
Industry News
Amazon's aged inventory surcharges escalate when FBA products sit in warehouses beyond 365 days, quietly eroding margins. This guide covers how the fees work,...
Industry News
Starting February 20 2025 Amazon will turn off the 360‑degree spin viewer on all product pages, stripping existing spin sets. Sellers must upload GLB or USDZ...
Seller Central News