Every update. One feed.
Amazon has reduced FBA reimbursement claim windows across fulfillment center, customer return, and removal categories. Sellers must now file claims within...
Seller Central News
Amazon’s FBA fulfillment fees depend on size tiers; trimming a box from 14 × 12 × 4 in to 12 × 10 × 2 in can move a SKU from Oversize to Large Standard,...
Industry News
Amazon warns that Chinese New Year (Jan 29) and Ramadan will tighten supply chains, with sea‑freight rates rising 30‑50% and transit adding 7‑14 days. Sellers...
Seller Central News
Bradley Sutton’s early‑2024 Helium 10 podcast warns Amazon sellers to adopt AI‑enhanced keyword discovery, predictive ad spend reallocation and dynamic...
Helium 10 Blog
Amazon will enforce a new product‑title policy starting February 2025, cutting the maximum length to 150 characters (down from 200) and banning titles that...
Helium 10 Blog
Effective Jan 21 2025 Amazon enforces a 200‑character limit on product titles, bans the symbols ! $ ? _ { } ^ ¬ ¦ unless part of a registered brand, and caps...
Advertising API Release Notes
On January 21 2025 Amazon enforced a new title policy that caps product titles at 200 characters (120 for Jewelry) and bans the symbols ! $ ? _ { } ^ ¬ ¦...
Seller Central News
Effective January 21 2025 Amazon enforces a 200‑character ceiling for most product titles, bans the symbols ! $ ? _ { } ^ ¬ ¦ (unless part of a registered...
Seller Central News
Amazon now enforces a 200-character title limit, bans certain special characters, and prohibits repeating the same word more than twice. Brand owners get 14...
Seller Central News
Starting in 2025 Amazon will enforce a hard 200‑character limit on product titles, a word‑frequency rule (max two occurrences per word), and a three‑image...
Seller Central News
Starting in late 2025 Amazon.ca will require business sellers to submit full beneficial‑owner details, a self‑attestation form and an authorization document....
Seller Central News
UK Extended Producer Responsibility packaging regulations are now in effect as of January 2025, requiring Amazon sellers to register as producers and upload...
Advertising API Release Notes
Amazon's 2025 Prohibited and Restricted Products Policy, rolling out late 2024, requires invoices showing ≥10 units dated within the last 180 days,...
Advertising API Release Notes
Starting March 10 2025 Amazon will calculate FBA loss and damage reimbursements using the seller‑provided manufacturing cost per SKU instead of the retail...
Industry News
Amazon will enforce a new attribute schema on Jan 26 2025, giving sellers a 30‑day window to replace deprecated fields such as Color/Shade with Finish and to...
SP-API Changelog
Moving a stainless‑steel water bottle from Sports & Outdoors > Fitness Accessories to Kitchen & Dining > Drinkware raised daily clicks from 12 to 38 and cut...
Helium 10 Blog
Effective March 31 2025 Amazon will replace the sale‑proceeds reimbursement model with a cost‑based one, using the seller's manufacturing cost and a 0.5% rate....
Seller Central News
Amazon’s Project Zero lets Brand Registry owners instantly delete counterfeit listings via a self‑service dashboard, leveraging an ML engine that scans over...
Seller University
Amazon’s 2024 updates introduce mandatory documentation for regulated categories, require a 15‑30 second video in Sponsored Brands, launch FBA+...
Helium 10 Blog
The update outlines essential profitability ratios for Amazon sellers, including a €24 gross margin on a €45 kitchen tool, a 20% ACoS (€2,000 ad spend for...
Helium 10 Blog