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Cara’s Amazon store lost 80% of sales in H1 2020, then grew to 5× the post‑pandemic baseline by Dec 2022 by tightening branding, splitting PPC into exact‑match...
Helium 10 Blog
In early 2024 Helium 10’s podcast episode #40 showed a family kitchenware brand that switched to FBA, cutting delivery from five to two days, and ran a...
Helium 10 Blog
Amazon has added a B2B Pricing hub in Seller Central that lets sellers set catalog‑wide or SKU‑specific discount rules in under five minutes. A single rule can...
Seller Central News
Amazon added a B2B Pricing hub to Seller Central, letting sellers create catalog‑wide or SKU‑specific rules that apply a 5‑10 % discount and tiered quantity...
Seller Central News
Amazon Posts now allows up to ten lifestyle images per listing and captions of 150 characters, while Virtual Bundles can combine up to five ASINs into a single...
Helium 10 Blog
On September 9 2022 Amazon refreshed its Product Opportunity Explorer, adding three new columns – Demand Momentum, Competitive Saturation and Search Trend...
Helium 10 Blog
Amazon has rebranded its third‑party software marketplace as the Selling Partner Appstore, consolidating over 2,500 vetted tools into a single hub inside...
Seller Central News
Amazon renamed the Marketplace Appstore to the Selling Partner Appstore, now featuring over 2,500 vetted third‑party apps. The store adds a personalized “For...
Seller Central News
Amazon’s iOS Seller App now includes a full Returns Dashboard, letting sellers approve, reject, and issue refunds directly from iPhone or iPad. The update adds...
Seller Central News
In 2013 Annemarie launched a baby product on Amazon with 200 units at $4.50 each, reached six‑figure revenue in 12 months, and boosted conversion from 6% to 9%...
Helium 10 Blog
Helium 10’s episode #375 outlines a master travel dashboard in Google Sheets that logs passport details, itineraries and a snapshot of Amazon inventory health,...
Helium 10 Blog
Amazon now requires all Prime Exclusive Discount products to display a valid reference price, with minimum discounts of 5% on regular days and 10% during major...
Seller Central News
In 2023 Amazon wholesale lets sellers bypass private‑label design by buying ready‑made inventory; a 15 % discount on a 1,000‑unit order can add $2‑$3 margin...
Helium 10 Blog
Expanding to foreign Amazon marketplaces can lift annual sales by 15‑30% and increase click‑through rates by ~20% with native‑language listings. Compliance...
Helium 10 Blog
Deleting a SKU for a full 24 hours and re‑creating it with an Inventory Flat File clears Amazon’s cached data; the flat‑file upload validates in roughly...
Helium 10 Blog
In the week of February 2026 Amazon added a “Brand Registry” entry to the Seller Central navigation bar, giving trademark owners same‑tab access to IP...
Seller Central News
In August 2024 the Serious Sellers Podcast episode 372 shared five tactics that cut ACOS from 28% to 14% for an organic cotton blanket seller, saved $0.75 per...
Helium 10 Blog
Amazon has launched the Critical Review Response Tool in Seller Central, accessible only to Brand Registry members. It lets sellers directly reply to 1‑3 star...
Seller Central News
In February 2024 Amazon launched the Direct Response tool for Brand Registry owners. It automatically queues any ≤3‑star review into a “Critical Reviews” list,...
Seller Central News
Amazon will automatically extend the Estimated Delivery dates for all UK FBM listings by several days during Royal Mail walkouts on 26 May, 31 May, 8 June and...
Seller Central News