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Episode #178 of the Helium 10 podcast details how Alcube’s Amazon sales surged to €10 million in one year, but cash‑flow collapsed when daily Sponsored‑Ads...
Helium 10 Blog
In 2024 Amazon’s global buyer base exceeds 1.5 billion shoppers, with India, Japan and Brazil each contributing >10 % of international GMV. Sellers must handle...
Helium 10 Blog
Third-party sellers hit a record 62% of Amazon units sold in Q4 2024, with 9.7 million registered sellers, 82% FBA adoption, and 86% reporting profitability....
Industry News
The July 11 2025 Weekly Buzz notes that Amazon Vine now requires a minimum of 30 verified purchases per SKU and expects reviewers to post within 48 hours, down...
Helium 10 Blog
Amazon's Rufus AI assistant is changing how backend search terms drive product discovery. Sellers need to shift from keyword stuffing to conversational,...
Helium 10 Blog
Amazon's Rufus AI and COSMO now actively parse A+ Content modules to answer shopper queries and surface product recommendations. Sellers who optimize their A+...
Helium 10 Blog
Amazon’s Seller Central homepage now displays Account Health widgets (Order Defect Rate, Late Shipment Rate, Policy Compliance) with colored bars, a...
Seller Central News
Amazon Marketing Cloud (AMC) consolidates impressions, clicks, purchases and organic search signals into a queryable lake, enabling lift analysis and real‑time...
Helium 10 Blog
During the last 24 hours of Prime Day, raise discounts from 5 % to 15 %, insert 3‑5 high‑traffic keywords (e.g., “best gift for her”), shift ad spend from...
Helium 10 Blog
In 2025 Amazon sellers are tapping TikTok micro‑influencers (10K‑50K followers) and the TikTok Shop button to drive traffic, using unique discount codes and...
Helium 10 Blog
Amazon’s Data Kiosk economics dataset now includes three new fee fields—fbaInboundPlacementFee, digitalServiceFeeSOA, and digitalServiceFeeFBA—effective...
SP-API Changelog
A 15‑second TikTok video can lift a seller’s total retail earnings on Amazon and other marketplaces even without a link or promo code. The platform’s algorithm...
Helium 10 Blog
Amazon's Rufus AI interprets bullet points through semantic understanding rather than keyword matching. Sellers who restructure their bullets around natural...
Helium 10 Blog
In episode 680 of the Serious Sellers Podcast, Helium 10 unveiled an AI Toolkit featuring a ChatGPT Prompt Library, AI Repricing Agents, the Rufus data...
Helium 10 Blog
Amazon now permits Vine enrollment on pre‑order listings, letting reviewers receive products up to two weeks before launch (e.g., enroll July 1 for a July 15...
Helium 10 Blog
Amazon Vine now lets brand‑registered sellers enroll a brand‑new ASIN for reviews before it’s purchasable. Up to 30 verified Vine reviews can appear on launch...
Seller Central News
Amazon Vine now allows FBA sellers to enroll products and collect up to 30 authentic reviews before a listing goes live, eliminating the zero-review cold start...
Seller Central News
Amazon Vine now supports pre‑launch enrollment, allowing sellers to submit a draft ASIN and receive up to 30 verified reviews before the product goes live. The...
Seller Central News
Amazon now offers a spreadsheet‑based bulk upload template that lets sellers apply price discounts to up to 500 SKUs in one file. Sellers can set discount %,...
Seller Central News
Amazon now offers a CSV bulk‑upload template on the Price Discounts page, letting sellers apply discounts to up to 500 SKUs in one file. The workflow replaces...
Seller Central News