How Amazon's Automate Pricing Tool Works: Frequently Asked Questions
Covers how Amazon's built-in Automate Pricing tool works, including rule types, configuration options, limitations, and best practices for maintaining...
Seller Central Help Hub
Every update. One feed.
Covers how Amazon's built-in Automate Pricing tool works, including rule types, configuration options, limitations, and best practices for maintaining...
Seller Central Help Hub
Error 90004116 occurs when a product feed submission includes values for a non-required attribute that conflicts with a mandatory attribute. Sellers must...
Seller Central Help Hub
Error 100553 occurs when sellers exceed Amazon's daily limit for price changes on a single product. This guide explains the causes, resolution steps, and how...
Seller Central Help Hub
In February 2026 Amazon introduced error 18155, which blocks any price change that falls below a SKU's defined minimum price floor. The error can be triggered...
Seller Central Help Hub
Error 100678 automatically pauses an ASIN when its refund rate exceeds the category benchmark (e.g., a spike to 4% over two weeks versus a normal 1.5%)....
Seller Central Help Hub
Amazon's performance metrics guide covers Order Defect Rate, late shipments, cancellations, and buyer messaging standards that every seller must meet to keep...
Seller Central Help Hub
Amazon Haul has strict product eligibility requirements including maximum price limits, weight and size restrictions, battery compliance rules, and the mandate...
Seller Central Help Hub
Error 96006 is triggered when the item_sku column has duplicate entries or conflicting attribute data, causing Amazon to reject the whole feed. In a 2,000‑row...
Seller Central Help Hub
Error 95007 is triggered when a column’s text falls outside Amazon’s defined character limits (e.g., product_title under 10 characters or bullet points over...
Seller Central Help Hub
Amazon Global Selling lets merchants list on 11 dedicated marketplaces (US, CA, MX, UK, DE, FR, IT, ES, JP, IN, CN). A single seller account can unlock...
Seller Central Help Hub
Amazon's new Business Planner tool in Seller Central helps sellers set data-driven goals for sales growth and cost savings. Currently in early release, it...
Seller Central Help Hub
Error 6000 occurs when a product identifier is shorter than Amazon’s required length—e.g., a 12‑digit UPC missing its leading zero becomes 11 digits. Excel or...
Seller Central Help Hub
Amazon's Express Payout program lets eligible U.S. sellers receive funds within 24 hours via bank account or Visa debit card, instead of the standard 3-5...
Seller Central Help Hub
Amazon's Flexible Customer Financing lets buyers pay in installments (e.g., "Pay in 4 installments" or "Pay over 6 months, $0 interest") with no seller‑side...
Seller Central Help Hub
Amazon's seller reports often show different numbers because each report uses distinct data sets, inclusion criteria, and date attribution methods....
Seller Central Help Hub
Amazon's SAFE-T claims process lets service sellers request reimbursement at a flat $50 rate when customer refunds are issued unfairly. Understanding...
Seller Central Help Hub
This reference page explains how merchant-fulfilled sellers must submit shipping confirmation feeds to trigger buyer charges and seller payments. It covers...
Seller Central Help Hub
Amazon's Repeat Purchase Behavior report (Brand Analytics) lets brand‑registered sellers view repeat‑ordered sales, units and customer counts for up to 36...
Seller Central Help Hub
Error 90012 occurs when a feed lacks required columns such as product-id, price or the newer fulfillment-channel field. A six‑month‑old template missing this...
Seller Central Help Hub
Amazon's Error 100236 rejects product images that are blurred, pixelated, or out of focus. Sellers must upload replacement photos meeting Amazon's resolution...
Seller Central Help Hub