#102 – Amazon Brand Story, A+ Content & Produktfotografie-Strategi
Luca Igel recommends adding a 150‑200 word founder narrative in the “About the Brand” field, deploying at least three of Amazon’s seven A+ modules (e.g.,...
Helium 10 Blog
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Luca Igel recommends adding a 150‑200 word founder narrative in the “About the Brand” field, deploying at least three of Amazon’s seven A+ modules (e.g.,...
Helium 10 Blog
Amazon released four free advertising modules—including a Festive Season Advertising Course and a 3‑Step Advertising Playbook—on early November 2024 via Seller...
Seller Central News
Helium 10’s podcast revealed sellers cutting product launch time from days to hours by using a master flat‑file that uploads to Amazon Seller Central and...
Helium 10 Blog
In early 2024 Amazon launched a Customer Review Insights tab inside Seller Central’s Growth menu. The pane gives per‑ASIN review phrase frequency, sentiment...
Seller Central News
Amazon Transparency now accepts brands’ existing serial numbers—QR, 1‑D barcodes or 2‑D matrix codes—removing the need for Amazon‑issued codes. The...
Seller Central News
In early 2024 Amazon launched a free Customer Review Insights tab in Seller Central (Growth → Product Analytics) that automatically parses every...
Seller Central News
Amazon Brand Registry is now open to South African trademark owners (registered or pending) effective immediately, with enrollment opening on the announcement...
Seller Central News
Amazon launched a Sustainability Solutions Hub in Seller Central that consolidates enrollment for Climate Pledge Friendly, Frustration-Free Packaging, and...
Seller Central News
Amazon launched a Sustainability Solutions Hub in Seller Central that consolidates Climate Pledge Friendly, Frustration-Free Packaging, Amazon Renewed, and...
Seller Central News
In March 2024 Amazon launched the Sustainability Solutions Hub in Seller Central, a single dashboard for Climate Pledge Friendly, SIPP, Frustration‑Free...
Seller Central News
In early 2024 Amazon launched a unified Brand Registry hub inside Seller Central, bringing Project Zero, Transparency, A+ Content, Vine and analytics onto a...
Seller Central News
In early February 2026 Amazon launched a Brand Registry Hub inside Seller Central that aggregates A+ Content, Brand Analytics, Vine, and the Brand Referral...
Seller Central News
On Nov 9, Helium 10 reported three e‑commerce upgrades: TikTok Fulfillment lets sellers store SKUs in TikTok warehouses for 2‑day delivery, Walmart’s...
Helium 10 Blog
Amazon’s built‑in automation suite now lets FBA sellers set dimension‑change alerts, price‑monitoring triggers and inventory‑threshold notifications,...
Helium 10 Blog
In early 2024 the Helium 10 podcast episode 100 outlined a step‑by‑step launch framework for Amazon sellers. It advises using Helium 10’s demand scanner to...
Helium 10 Blog
Helium 10 episode #505 details a data‑driven launch workflow: combo‑keyword research with Magnet (e.g., “blender + travel cup”) uncovers combined volume > sum,...
Helium 10 Blog
Effective immediately, Amazon requires that every ASIN of a Brand Registry‑enrolled seller display the Brand Story carousel and that the seller have at least...
Seller Central News
Amazon has merged its Strategic Account Services and 360 programs into a two‑tier model—Essentials and Pro—launched in the UK this month. Pricing remains...
Seller Central News
In early 2024 Amazon launched Strategic Account Services, a unified paid advisory brand for UK and European sellers, offering two tiers – Essentials and Pro....
Seller Central News
Amazon now requires brand-registered sellers to have A+ Content on every brand-owned ASIN and to show publishing activity within the past 12 months to qualify...
Seller Central News