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The Amazon Influencer Program guide stresses using a data‑driven workflow: filter for products with at least 500 monthly sales and a 4‑star rating, prioritize...
Helium 10 Blog
Amazon's restricted category system requires sellers to obtain approval before listing in gated categories. This guide covers the key restricted categories,...
Seller Central News
Comprehensive guide to Amazon's 2025 account suspension and reinstatement process, covering the three types of suspensions, how to write an effective Plan of...
Advertising API Release Notes
Effective immediately, Amazon Australia forces international sellers to acknowledge every return request within five business days or Amazon will automatically...
Seller Central News
Bufek’s member portal now offers quarterly benchmark reports, up‑to‑date contract templates and 48‑hour policy alerts. Sellers using the return‑policy template...
Helium 10 Blog
Amazon Transparency assigns a unique alphanumeric code to every unit and charges a per‑unit fee (e.g., $0.12) that scales with volume. Brands must label 100 %...
Seller University
On January 3 2025 Amazon announced that legacy XML and CSV/TSV feeds now accept all GPSR‑required attributes, adding tags such as <ResponsiblePersonAddress>...
SP-API Changelog
A comprehensive breakdown of Amazon's seller performance metric thresholds — ODR, LSR, VTR, OTDR, and Account Health Rating — along with how policy violations...
Advertising API Release Notes
Amazon will extend its EU Fair Competition commitments to the Irish marketplace later this year. All sellers on Amazon.ie must meet the same Prime criteria –...
Seller Central News
Starting in 2025, Amazon requires any third‑party seller whose monthly gross sales exceed $10,000 to provide a liability policy of at least $1 M per occurrence...
Advertising API Release Notes
Amazon Project Zero now serves over 25,000 brands in 22 markets, letting enrolled brands delete counterfeit offers with a single click. The ML engine scans...
Advertising API Release Notes
In 2024 Amazon is rolling out a detailed image‑compliance notification in Seller Central’s Performance → Account Health → Images dashboard. Alerts now list...
Seller Central News
From 1 January 2025 Amazon will automatically add the 7.7 % Swiss VAT at checkout for orders shipped to Switzerland, Liechtenstein and Büsingen, collect the...
Seller Central News
Amazon’s EU Business Solutions Agreement now drops the additional‑insured clause, letting sellers cut up to €150/year from CGL premiums. Sellers must...
Seller Central News
Amazon’s EU Business Solutions Agreement now removes the requirement to list Amazon as an additional insured, saving sellers like a German seller €150 per...
Seller Central News
Helium 10 podcast episode #157 with photographer Mohamad Al‑Hakim details Amazon image rules: primary shots must fill ≥85% of a pure‑white frame, be ≥1,000 px...
Helium 10 Blog
Amazon's Generic Product Policy defines how sellers must list unbranded products, including using the correct brand field value, creating generic ASINs, and...
Seller University
DutyPay’s Unified VAT Dashboard auto‑creates EU VAT numbers (e.g., French VAT in 2 business days) and its Automated Duty Calculation shows exact duties (e.g.,...
Helium 10 Blog
Amazon now requires sellers to offer specific return options for international orders over €25/£20 within four days of a return request, or face automatic...
Seller Central News
Helium 10 released a new Design Suite in early 2024 that merges image editing, copy generation and A+ builders into one dashboard, adds a Live Compliance...
Helium 10 Blog