Overview

Amazon's Global Strategic Inventory Verification (SIV) program is an inspection and verification initiative designed to ensure that products stored in Amazon's fulfillment centers meet quality, safety, and authenticity standards. For sellers using Fulfillment by Amazon (FBA), understanding how SIV works is essential, as it can directly affect inventory availability, listing status, and overall account health.

Key Points / What Sellers Need to Know

• SIV is an Amazon-initiated process — Sellers do not opt into SIV inspections. Amazon selects products for verification based on internal risk signals, customer complaints, or category-level requirements.
• Verification may require documentation — Sellers may be asked to provide invoices, certificates of authenticity, compliance documentation, or other proof that their products meet Amazon's standards.
• Application decisions are final — If Amazon declines a seller's application or verification submission, that decision is generally not subject to appeal. The outcome is based on the documentation and information provided at the time of review.
• Global scope affects multiple marketplaces — The program operates across Amazon's international fulfillment network, meaning sellers who ship inventory to multiple regions may encounter SIV requirements in any marketplace where they operate.
• Non-compliance can impact inventory — Products that fail verification may be removed from active listings, quarantined in fulfillment centers, or flagged for disposal, which can disrupt sales and increase costs.

How the Program Works

When Amazon flags a product for Strategic Inventory Verification, the seller receives a notification through Seller Central outlining the specific documentation or actions required. This might include providing purchase invoices from authorized distributors, submitting lab test results, or furnishing certificates of compliance for regulated product categories. Sellers are typically given a defined window to respond with the requested materials. Amazon's internal team then reviews the submission and makes a determination about whether the product meets the necessary standards. If the documentation is insufficient or raises additional concerns, the product may remain restricted until the issue is resolved.