How to Reconnect Excluded Offers to Target Marketplaces Using Build International Listings
Explains how Amazon sellers can reverse previously excluded offers and reconnect them to target marketplaces using the Build International Listings tool, including step-by-step instructions and bulk selection capabilities.
Overview
Amazon's Build International Listings (BIL) tool allows sellers to manage product offers across multiple international marketplaces from a single source account. When sellers have previously excluded certain offers from syncing to a target marketplace, they may later want to reverse that decision and reconnect those SKUs. This reference page walks through the step-by-step process for removing exclusions and restoring offer connections in your desired target marketplace.
Key Points / What Sellers Need to Know
- Exclusions are reversible — If you previously excluded specific SKUs from syncing to a target marketplace, you can undo that action at any time through the Build International Listings tool.
- Source marketplace matters — If you have configured multiple source marketplaces, you must first select the correct source marketplace before managing exclusions for its connected target marketplaces.
- Bulk reconnection is supported — Sellers can select multiple SKUs at once and reconnect them in a single action, saving time when managing large catalogs.
- SKU search functionality — A built-in search box lets you quickly locate specific SKUs within your list of excluded offers, which is particularly useful for sellers with extensive product catalogs.
- Confirmation step required — Amazon includes a confirmation pop-up before processing reconnection requests, giving sellers a chance to review their selections before committing.
How the Reconnection Process Works
To reconnect excluded offers, sellers need to navigate to the Build International Listings tool within Seller Central. From there, they must identify the correct source marketplace using the marketplace switcher located at the top left of the page. This is especially important for sellers who operate with more than one source marketplace, as each source marketplace maintains its own set of target marketplace connections and exclusion lists. Once the correct source marketplace is selected, the left-side panel displays available target marketplaces. Selecting the target marketplace where you want to restore offers will reveal a list of previously excluded SKUs that are available for reconnection.
Analysis & Recommendations
Why This Matters
Sellers expanding internationally need to manage which products sync to each marketplace. Understanding how to reconnect excluded offers ensures catalog flexibility and prevents missed sales opportunities in target marketplaces.
Key Takeaways
- Excluded offers in Build International Listings can be reversed and reconnected at any time
- Sellers with multiple source marketplaces must select the correct one before managing exclusions
- Bulk SKU selection and search functionality streamline the reconnection process for large catalogs
- Reconnected offers resume syncing according to existing BIL pricing and quantity rules
Recommended Actions
- →Periodically audit your BIL exclusion lists to ensure they align with your current international selling strategy
- →After reconnecting offers, monitor the target marketplace to confirm listings appear correctly with proper pricing
- →Before reconnecting, review why SKUs were originally excluded to avoid reintroducing problematic listings
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