Overview

Amazon’s Build International Listings (BIL) tool lets sellers push product offers from a source marketplace to one or more target marketplaces automatically. Starting April 2024, sellers can prevent specific SKUs from being synced by adding them to an exclusion list on a per‑marketplace basis. Knowing how exclusions work helps sellers keep control over pricing, compliance, and inventory across borders.

Key Points

• SKU‑level granularity — Exclusions are applied to individual stock‑keeping units, so you can block a single size or color while leaving the rest of the line active.
• Live offers stay visible — When a SKU is excluded, any existing listing on the target marketplace remains online; only future price updates stop flowing from the source.
• Currency‑driven pricing halts — After exclusion, BIL no longer recalculates the SKU’s price based on exchange‑rate shifts, protecting you from unintended price swings.
• Batch limit of 1,000 SKUs — You can submit up to a thousand SKUs in one exclusion upload per target marketplace, meaning a catalog of 5,000 items requires at least five separate uploads.
• Manual edits trigger automatic exclusion — Changing a price or deleting a listing directly in the target marketplace severs the sync link and the SKU is added to the exclusion list without additional steps.
• Re‑connection is possible — Excluded SKUs can be re‑linked later through the same BIL interface, allowing you to resume automatic updates when market conditions change.
• Exclusion list is marketplace‑specific — A SKU excluded from Germany will still sync to France unless you also add it to the French exclusion list.
• Audit trail is retained — The BIL dashboard records the date each SKU was excluded, helping you track why certain products stopped syncing.
• No impact on source marketplace — Excluding a SKU from a target market does not affect its price, inventory, or visibility on the original source marketplace.

How Exclusions Work