Overview

Amazon sellers looking to protect their brand on the marketplace through Brand Registry need to provide specific trademark details during the enrollment process. For sellers with trademarks registered through Singapore's Intellectual Property Office of Singapore (IPOS), Amazon has outlined a detailed process for locating and entering the correct information. Understanding these requirements can help sellers avoid application delays and secure their brand protections more quickly.

Key Points / What Sellers Need to Know

• IPOS is the recognized trademark office — Amazon requires sellers to use trademark details from the Intellectual Property Office of Singapore (IPOS) when enrolling Singapore-based trademarks in Brand Registry.
• Exact name matching is critical — The trademark name entered in the Brand Registry application must exactly match how it appears on the IPOS database, including spelling, capitalization, and formatting.
• Only IPOS-issued numbers are accepted — Amazon does not accept international application numbers or international registration numbers from WIPO as substitutes for the local IPOS trademark number.
• Both registered and pending trademarks qualify — Sellers do not need to wait for full registration; trademarks that are pending can also be used to enroll.
• Only word marks and design marks are eligible for initial enrollment — Other trademark types can be added later, but the first enrollment must use one of these two types.

How to Find Your Trademark Details on IPOS

Sellers should begin by visiting the IPOS online search portal and entering their trademark number in the search field. From the drop-down menu, select the application number option and run the search. Once results appear, click the hyperlink on your trademark's application number to view full details. The trademark name will appear next to the mark image field, and the trademark number will be listed next to the mark number field. It is essential to copy these details exactly as displayed, since any discrepancy between the IPOS record and the Brand Registry application can result in rejection or delays.