Overview

Amazon's Buy Shipping feature allows sellers to purchase shipping labels directly within Seller Central, and configuring your shipping preferences correctly is essential for streamlining fulfillment operations. The Buy Shipping preferences page lets you define default settings that apply universally across all of your shipping locations, saving time and ensuring consistency every time you purchase a label. Understanding these settings can help sellers avoid shipping errors, reduce costs, and maintain strong account health metrics.

Key Points / What Sellers Need to Know

• Universal preferences — The settings you configure on this page apply to every shipping location in your account, regardless of which default shipping address you have selected. This means you only need to set them once for consistent behavior across all locations.
• Custom package types — Sellers can define reusable package dimensions and weights that match the boxes and mailers they actually use, eliminating the need to enter measurements manually each time a label is purchased.
• Delivery confirmation preferences — You can set default confirmation levels (such as standard delivery confirmation or signature confirmation) to meet Amazon's requirements and protect yourself against claims.
• Insurance settings — Buy Shipping allows you to configure default insurance preferences for your shipments, which can be particularly important for high-value items.
• Time savings at scale — For sellers processing dozens or hundreds of orders per day, having these defaults pre-configured significantly speeds up the label purchasing workflow.

How It Works

Within Seller Central, the Buy Shipping preferences are found under the shipping settings area. Once you navigate to the preferences page, any changes you make will automatically be applied whenever you purchase a shipping label through Buy Shipping, no matter which warehouse or fulfillment location the order ships from. This is particularly useful for multi-location sellers who need uniform shipping practices without manually adjusting settings for each location. The preferences act as global defaults, though sellers can still override individual settings on a per-order basis when needed.