Overview

Amazon offers sellers multiple ways to purchase shipping labels, including through approved third-party shipping integrators that connect directly with Amazon's Buy Shipping services. For sellers managing high order volumes or using external fulfillment workflows, these integrators provide a seamless way to access Amazon's negotiated shipping rates and tracking tools without working exclusively within Seller Central. Understanding how shipping integrators work can help sellers optimize their fulfillment operations and reduce shipping costs.

Key Points / What Sellers Need to Know

• Professional selling plan required — Access to Buy Shipping and shipping integrator features requires an active Professional selling plan on Amazon. Individual sellers do not have access to these tools.
• Buy Shipping API — Amazon's Buy Shipping API allows developers to build applications that let sellers purchase shipping labels and manage shipments outside of the Seller Central interface, enabling more flexible fulfillment workflows.
• Third-party integrators available — Sellers can purchase shipping labels through eligible third-party shipping integrators that have adopted Amazon's Buy Shipping API, often with a streamlined one-click process.
• Seller Central Partner Network — Amazon maintains a curated directory of approved third-party software providers and shipping integrators through the Seller Central Partner Network, making it easy to find vetted solutions.
• Check integrator compatibility — If a seller's current shipping integrator is not listed in the Partner Network, they should contact the integrator directly to confirm whether they have adopted the API or plan to do so.

How Buy Shipping and Integrators Work

Amazon's Buy Shipping service allows sellers to purchase shipping labels directly through Seller Central, taking advantage of Amazon's carrier partnerships and negotiated rates. The Buy Shipping API extends this functionality beyond the Seller Central dashboard, enabling third-party developers to build shipping applications that plug into Amazon's infrastructure. When a seller uses an approved integrator, the process typically works much like purchasing a label within Seller Central itself — the integrator connects to Amazon's API, pulls order details, generates the label, and provides tracking information back to Amazon automatically. For many integrators, this entire workflow can be completed with a single click, saving sellers significant time compared to manual label creation.