How Amazon's North America and Brazil Unified Account Works: What Sellers Need to Know
Amazon's North America and Brazil Unified Account lets sellers manage listings across the US, Canada, Mexico, and Brazil stores from one account. This FAQ covers account setup, inventory management, fees, and key requirements.
Overview
Amazon's North America and Brazil Unified Account allows sellers to manage listings and inventory across four marketplaces — Amazon.com (US), Amazon.ca (Canada), Amazon.com.mx (Mexico), and Amazon.com.br (Brazil) — from a single seller account. This feature streamlines multi-marketplace selling by letting you share listing information and switch between stores without maintaining entirely separate accounts. For sellers looking to expand their reach across the Americas, understanding how this unified account works is essential.
Key Points / What Sellers Need to Know
- One registration, four marketplaces — When you register on any one of the four North American or Brazilian stores, you gain the option to list eligible products across all four marketplaces from the same account.
- Accounts cannot be merged — If you already have separate accounts in multiple stores, Amazon does not allow you to merge them. Each selling account retains its own distinct identity.
- No local bank account required — You do not need a bank account in each marketplace country. Amazon's Currency Converter for Sellers (ACCS) lets you receive disbursements in your local currency using your existing bank account.
- Professional selling plan required — Only sellers with a Professional selling account can access the unified account to sell across all North American and Brazilian stores. Individual selling accounts do not support this feature.
- Store-specific listings and pricing — While your account is unified, your product listings, quantities, and pricing remain store-specific. You can customize each marketplace independently using the same SKUs.
- Monthly fee is capped — Your Professional selling plan subscription fee is allocated across all stores where you have active listings, but is capped at USD $39.99 or its equivalent in total.
How It Works
Once your unified account is active, you can switch between marketplaces using the store dropdown menu in the top-right corner of your Seller Central dashboard. Selecting a different store — such as www.amazon.ca or www.amazon.com.mx — lets you manage listings, orders, and account settings for that specific marketplace. The simplest way to verify whether your account is enabled for the unified experience is to check if multiple stores appear in this dropdown header. Each store can have its own account information, including different legal entities and bank account details, which you can update individually through the Account Info section in your seller account settings.
Analysis & Recommendations
Why This Matters
Sellers expanding across North American and Brazilian marketplaces need to understand how unified accounts work, including inventory management differences, fee caps, and the Professional plan requirement to avoid costly mistakes.
Key Takeaways
- Professional selling plan is required to access all four marketplaces — downgrading terminates Mexico and Brazil accounts
- FBA inventory is managed as separate pools per country since fulfillment centers are not connected
- Monthly subscription fee is capped at $39.99 total across all stores, not charged per marketplace
- Existing separate accounts in different stores cannot be merged into one unified account
Recommended Actions
- →Verify your unified account is active by checking for the store dropdown in your Seller Central header
- →Use expedited shipping carriers instead of USPS/SEPOMEX for seller-fulfilled orders to Mexico
- →Review and customize your account information, pricing, and inventory strategy individually for each marketplace before listing products
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