Overview

Amazon requires all sellers to verify their business address as part of maintaining a secure and trusted marketplace. This verification process applies both during initial registration and when sellers update their address information after account creation. Understanding the steps and requirements can help sellers complete verification smoothly and avoid delays to their selling privileges.

Key Points / What Sellers Need to Know

• Phone verification comes first - If Amazon requires both phone number and business address verification, sellers must complete the phone verification step before moving on to address verification.
• Verification can be triggered at any time - Address verification is not limited to initial registration. Amazon may request re-verification if a seller updates their business address or as part of periodic account reviews.
• Proof of address documents may be required - Amazon may ask sellers to upload supporting documentation that confirms their business address, such as utility bills, bank statements, or official correspondence.
• Incorrect addresses can be corrected during the process - If the address currently on file is wrong, sellers have the option to select a different address or add a new one before proceeding with verification.
• Amazon will notify you if action is needed - After submitting verification, Amazon may display a notification banner on the verification page with additional guidance or requests for documentation.

How the Verification Process Works

The address verification process begins when Amazon flags a seller's account for review. Sellers will see pending verification action items within their Seller Central account, typically accessible through the account settings or a notification banner. The first step is to confirm that the business address on file is accurate. If corrections are needed, sellers can update the address at this stage before proceeding. Once the address is confirmed, sellers upload a proof of address document that matches the business address provided. After submission, Amazon reviews the documentation and either approves the verification or requests additional information.