Overview

Amazon’s FBM Ship+ program lets merchants who fulfill orders themselves tap into faster delivery promises while paying rates that are far below standard carrier prices. By buying shipping labels through Amazon’s Buy Shipping marketplace, sellers can show expedited arrival dates to shoppers, improve conversion, and avoid the usual cost premium of quick shipping.

Key Points

• Expedited promises at reduced cost — FBM Ship+ upgrades the estimated delivery window on your listings to an accelerated timeframe, yet the carrier fees are discounted by up to 40% compared with regular rates.
• Protection of on‑time delivery metric — When a label is generated via FBM Ship+, Amazon absorbs carrier‑related delays, so your On‑Time Delivery Rate (OTDR) does not suffer penalties for late shipments outside your control.
• Refunds for A‑to‑Z claims — If a buyer files an A‑to‑Z Guarantee claim because of a delivery issue on an FBM Ship+ order, Amazon reimburses the shipping cost, shielding your profit margin.
• Same‑day ship rule — To keep the benefits active, the package must leave your facility within one business day of the order’s purchase, using a label sourced from an approved FBM Ship+ carrier.
• Multiple label‑buying avenues — You can obtain the discounted labels directly on the Manage Orders page, through third‑party multi‑channel integration tools, or by calling the Selling Partner API for fully automated generation.
• Carrier network limited to partners — Only carriers that have joined the FBM Ship+ program—such as UPS, FedEx, and USPS regional services—are eligible; selecting any other carrier bypasses the discount and protections.
• Eligibility tied to US‑origin shipments — The program currently supports seller‑fulfilled orders shipped from the United States to domestic addresses and a select group of international destinations.
• Enrollment required before use — Sellers must opt‑in to FBM Ship+ in their account settings; until enrollment is confirmed, the discounted rates and metric shields remain unavailable.