Overview

Amazon will host a free webinar on February 20 2026 to show sellers how to combine less‑than‑truckload (LTL) and full‑truckload (FTL) shipments for lower inbound freight costs and smoother inventory flow. The session draws on more than 125,000 weekly loads that travel through Amazon’s logistics network, giving sellers data‑driven insight just before the peak‑season rush.

Key Points

• Weekly load volume — Amazon’s network processes over 125,000 freight moves each week, providing a statistical base for the shipping strategies discussed.
• On‑time delivery rate — Partnered carriers achieve a 96 % on‑date delivery performance to Amazon fulfillment centers, setting a benchmark for reliability.
• Fixed‑rate pricing — The digital booking platform offers flat‑rate freight quotes, removing spot‑market volatility from budgeting calculations.
• 24/7 shipment visibility — Real‑time tracking lets sellers watch each load from pickup to dock, reducing the need for manual status calls.
• Global eligibility — Sellers in the U.S., Canada, Mexico, the U.K., and several European markets can join, making the guidance relevant for multi‑country operations.

How LTL/FTL Blending Works

1. Assess inventory velocity — A seller launching a new gadget with uncertain demand may start with an LTL shipment of 200 units to a single fulfillment center, avoiding the cost of unused trailer space.
2. Scale to full‑truckload when justified — After two weeks of strong sales, the same seller can consolidate orders into an FTL load of 2,500 units, lowering the per‑unit freight cost while meeting replenishment needs.
3. Leverage Amazon’s booking tools — Using the online portal, the seller selects a fixed‑rate option for the FTL move, receives an instant quote, and activates 24/7 tracking, ensuring the trailer arrives within the promised delivery window.

Context: Before vs. After

• Before: A midsize seller relied on third‑party brokers, manually negotiated spot rates, and often guessed the optimal load size, leading to occasional over‑paying on LTL shipments and under‑utilized FTL capacity.