Overview

Starting October 22 2025, Amazon will block any listing that offers children’s upper‑body apparel featuring drawstrings at the neck or hood. The move mirrors long‑standing U.S. safety regulations aimed at preventing strangulation hazards. Sellers of kids’ clothing must audit their catalogs now to avoid removal of listings and potential account penalties.

Key Points

• Ban effective date — All children’s jackets, hoodies, coats and similar garments with neck or head drawstrings will be prohibited on Amazon after 22 October 2025.
• Safety law alignment — The policy enforces the Consumer Product Safety Commission’s 16 CFR 1120 rule, which already bans such drawstrings on garments sized 2T through 12.
• Universal applicability — Every Amazon seller, whether a brand owner, private‑label operator or third‑party distributor, must verify compliance for each active children’s upper‑body listing.
• Scope of affected items — The restriction covers hood drawstrings, neckline cords, and any toggle mechanisms located at the neck or head; waist‑ or hem‑drawstrings remain subject to separate standards.
• Automated enforcement — Amazon’s listing‑review algorithms will flag prohibited designs, leading to immediate suppression of non‑compliant offers.
• Consequences for non‑compliance — Sellers who fail to remove or modify listings risk inventory removal at their own cost, health‑metric penalties, and possible suspension of selling privileges.

How the New Policy Works

1. Automated detection — Amazon’s system scans new and existing listings for keywords and image cues that indicate a neck or hood drawstring. Example: a hoodie titled “Kids Hooded Sweatshirt with Adjustable Drawstring” triggers an automatic warning.
2. Seller notification — Once a product is flagged, the seller receives a compliance notice in Seller Central with a deadline to edit or delete the listing. Example: the seller of a 4‑year‑old jacket receives a message to remove the “drawstring hood” feature by 22 Oct 2025.