Overview

Amazon has introduced a new “Stay Informed” tab inside the Seller mobile app, giving sellers a single place to read Seller News, policy changes, fee updates and other marketplace alerts on their phones. The feature launched in early 2024 and is positioned at the top of the app’s home screen for instant visibility. Mobile‑first sellers should care because missing a critical update can affect inventory health, pricing strategy and account standing.

Key Points

• Dedicated news hub — The tab aggregates every recent Seller News article, mirroring the desktop news center, so sellers no longer need to switch devices to stay current.
• Top‑level placement — Appearing at the very top of the home screen, the tab is reachable with a single tap, eliminating the need to dig through sub‑menus.
• Mobile‑optimized layout — Headlines are displayed in a scrollable list sized for small screens, and tapping an item opens the full article in a reader‑friendly view.
• Real‑time updates — New announcements push to the hub within minutes of publication, giving sellers the same timeliness they enjoy on the web portal.
• Parity with desktop — All content, including policy PDFs, fee tables and compliance calendars, is identical to what is posted on Seller Central’s news page, ensuring no information is lost in translation.
• Cross‑team sharing — The app includes a native “share” button, allowing a seller to forward a headline to a colleague via WhatsApp, Slack or email directly from the mobile screen.

How the Stay Informed Hub Works

1. Open the Seller app — Launch the app on an iOS or Android device and land on the home screen; the “Stay Informed” banner sits beside the inventory and orders icons. Example: A seller managing a seasonal product line opens the app during a morning coffee break and sees the banner immediately.
2. Tap the tab — A single tap expands a vertical feed that lists the latest headlines, each tagged with a date and category such as “Fees,” “Policy,” or “Tools.”