Overview

Amazon requires all sellers to complete an identity verification process before they can list and sell products on the platform. This requirement is part of Amazon's broader effort to maintain a safe and trustworthy marketplace for both buyers and sellers. Understanding what documents you need, how the process works, and what can cause delays is essential for anyone registering a new seller account or responding to a re-verification request.

Key Points / What Sellers Need to Know

• Verification is mandatory — Every seller must verify their identity before gaining full access to sell on Amazon. There are no exceptions, regardless of business size or type.
• Government-issued ID required — Amazon requires a valid, non-expired government-issued photo identification document such as a passport or national ID card. Driver's licenses may be accepted in certain regions.
• Business documentation needed — Sellers must provide business registration documents, bank account statements, or other proof of business legitimacy depending on their country of registration.
• Video or in-person verification may apply — In some cases, Amazon may require a live video call with an Amazon associate to confirm your identity matches the documents you submitted.
• Re-verification can happen anytime — Even established sellers may be asked to re-verify their identity periodically or if Amazon's systems flag suspicious activity on the account.

How the Verification Process Works

When you register for a new Amazon seller account, the identity verification process begins as part of the onboarding flow. You will be prompted to upload clear, legible copies of your identification documents and business records. Amazon's systems then review these documents, which can take anywhere from a few hours to several business days. During this review period, your selling privileges may be limited. If Amazon cannot verify your identity from the documents alone, you may be asked to participate in a video verification session where an Amazon representative will compare your live appearance to your submitted photo ID.

Required Documents