Overview

Amazon has upgraded the Selling Partner API’s Orders v0 endpoint to surface a new flag that identifies orders enrolled in the FBM Ship+ program. The change went live in early 2024 and lets sellers and developers detect these premium‑delivery orders automatically. Recognizing FBM Ship+ orders at the API level enables tighter automation, compliance with Amazon’s label rules, and more accurate measurement of the program’s impact on sales and fulfillment performance.

Key Points

• New fulfillment flag — The getOrderItems call now returns a FBM_SHIP_PLUS entry inside the fulfillmentPrograms array, allowing instant detection of Ship+ orders.
• Marketplace coverage — The flag is available on every Amazon marketplace, so sellers operating in the US, EU, Japan, or other regions receive a consistent signal.
• Label requirement enforcement — Ship+ orders must be shipped with labels purchased through Amazon’s Buy Shipping services; using external labels triggers an InvalidInput error on confirmShipment.
• Performance boost evidence — Sellers participating in Ship+ have reported an average 34 % sales increase, driven by Prime‑like delivery badges and faster carrier transit times.
• Reporting enablement — The new field lets sellers build dashboards that isolate Ship+ order volume, on‑time shipment rates, and return on investment for the program.

How the Updated Orders API Works

1. Subscribe to order change events — Register for ORDER_CHANGE notifications via the Notifications API. When an order moves from “Pending” to “Unshipped,” Amazon pushes a payload that includes the order identifier.
2. Call getOrderItems for the affected order — Use the order ID from the notification to invoke the getOrderItems operation. The response contains a fulfillmentPrograms array; if the array includes FBM_SHIP_PLUS, the order is part of the Ship+ program.