Overview

Amazon offers a growing suite of programs designed to help third-party sellers cut costs across purchasing, operations, and fulfillment. From discounted shipping rates to streamlined labeling and specialized financing, these initiatives can meaningfully improve profit margins for sellers of all sizes. This guide breaks down the highest-impact cost-saving programs currently available and what sellers need to know to take advantage of them.

Key Points / What Sellers Need to Know

• Amazon Lending provides financing for eligible sellers — This invite-only program connects small and medium-sized US-based businesses with third-party financing solutions, helping sellers free up cash flow for inventory, product development, payroll, or advertising.
• Amazon Partnered Carrier Program reduces inbound shipping costs — Sellers can access discounted shipping rates for small parcel, less-than-truckload (LTL), and full truckload (FTL) shipments heading to Amazon fulfillment centers across the contiguous United States.
• Virtual Tracking (manufacturer barcodes) eliminates labeling costs — Eligible products can ship to FBA using existing manufacturer barcodes like UPC, EAN, or ISBN instead of requiring separate Amazon barcode labels on every unit.
• Amazon Business (B2B) unlocks higher-volume sales — Sellers gain access to millions of business buyers who tend to purchase in larger quantities and return products less frequently, improving per-unit economics.
• Heavy & Bulky programs offer specialized cost savings — Products meeting specific weight or dimensional thresholds qualify for dedicated programs that help manage the higher costs associated with oversized inventory.
• SEND program streamlines inventory transfers — This program allows sellers to commercially ship FBA inventory to Amazon fulfillment centers in a cost-effective, managed way.

Amazon Lending and Financing

Amazon Lending is an invite-only financing program that partners with third-party lenders to offer capital to eligible US-based sellers. The program is designed around the idea that a seller's performance data within the Amazon store can help lenders better understand their business and offer appropriate financing. Sellers who receive an invitation can apply online through a straightforward process. Funds can be used for a range of business needs including covering inventory costs, developing new products, managing payroll, or funding advertising campaigns. Eligibility is determined by evaluating multiple factors, with Amazon looking for sellers who demonstrate a strong track record of growing sales and consistently high customer satisfaction.