Overview

Amazon has rolled out compulsory listing attributes for all jewellery products across its marketplace, effective immediately for new offers. Sellers must now assign each item to a “fine” or “fashion” category and supply specific material details, such as metal type, hallmark, and, for pearls, a set of six mandatory characteristics. Listings that omit these fields will be automatically hidden, making swift compliance essential for anyone maintaining a jewellery inventory on Amazon.

Key Points

• Binary jewellery classification — Every new jewellery SKU must be tagged as either “fine” or “fashion” using the new jewelry_material_categorization field; a silver fashion bracelet without this tag will be suppressed.
• Six pearl attributes required — Pearl pieces must list lustre, shape, minimum colour, type, size per pearl, and total pearl count; a pearl drop earring lacking any of these will not appear in search results.
• Metal type and stamp mandatory – Listings that contain metal must indicate the metal (e.g., gold, platinum) and the hallmark or purity stamp (e.g., “14K”, “925”) before they can go live.
• Automatic suppression for non‑compliant listings — If a new product is uploaded without the required classification or material fields, Amazon will hide it until the seller corrects the data.
• Enhanced validation checks — The platform now runs real‑time verification to ensure the selected classification matches the supplied attributes, reducing mismatches such as a “fine” label on a costume‑metal chain.
• Optional but recommended details — Sellers can add extra data like stringing method for pearls or metal weight for precious pieces; these fields can improve visibility but are not strictly required.

How the New Classification System Works

1. Select jewellery category — When creating a new listing, the seller chooses either “fine” or “fashion” in the jewelry_material_categorization dropdown.

   • Example: A 14‑karat gold wedding band is marked as “fine,” while a stainless‑steel charm bracelet is marked as “fashion.”