Overview

Amazon has added bulk‑upload support to its AI‑driven listing creator, allowing sellers to generate full product listings from a simple spreadsheet. The enhancement now auto‑fills more than 70 % of required attributes, a boost that matters for anyone handling hundreds or thousands of SKUs. Sellers who already use the AI tool can expect faster catalog expansion with less manual copywriting.

Key Points

• Bulk AI generation enabled — Sellers can trigger the AI to write titles, bullet points and descriptions while uploading products in spreadsheet batches.
• Minimal data requirement — Even a list containing only product names and SKUs can produce a complete draft listing.
• Two spreadsheet options — The feature works with Amazon’s beta product spreadsheet and with any custom‑formatted file a seller chooses to upload.
• Draft‑first workflow — All AI‑produced content appears as editable drafts, giving sellers full control before the listings go live.
• Attribute coverage exceeds 70 % — The AI now handles the majority of mandatory fields, such as brand, size, material and compliance details.
• Over 1.3 million sellers already onboard — Adoption of Amazon’s AI listing tools has surpassed the one‑million mark, indicating broad confidence in the technology.

How Bulk AI Listing Works

1. Upload the spreadsheet — A seller selects “Add products in bulk” in Seller Central, then uploads either Amazon’s beta template or a custom CSV. Example: A footwear brand uploads a 500‑row file that lists only SKU, product name and category.
2. Activate the AI option — In the Amazon‑template flow, the seller toggles the “Generate AI content” switch; for custom files, the system automatically opts in after the seller confirms the upload. Example: The brand checks the AI toggle, confirming that every row should receive AI‑generated copy.
3. Review and approve drafts — The AI scans each row, creates a draft title, up to five bullet points, a product description and fills applicable attributes. Sellers then open each draft, make edits, and click “Approve” to publish.